Assistant Media Planner

Minneapolis, MN (On-site)

$50K/yr – $60K/yrEntry Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own offline media planning and execution with research-led audience insights, RFP evaluation, and tight billing discipline.

  • Research & Insights: leverage syndicated tools to map consumer behavior and media habits.
  • Media Planning & Buying: help plan and traffic linear TV, radio, OOH, and print buys.
  • RFPs & Billing: run RFPs and manage monthly billing reconciliations with supervisor oversight.

Job Description

Responsibilities

  • Research & Insights: Conduct audience & media research using syndicated tools (e.g., YouGov, Media Radar, or similar platforms) to uncover consumer behaviors and media consumption habits.
  • Media Planning & Buying: Assist with planning and executing media buys across various offline channels, including linear TV, Radio, OOH, Print, etc
  • RFP: Experience issuing and evaluating partner RFPs to bring forward the best opportunities to meet campaign goals.
  • Campaign Execution: Able to set up and traffic media buys with offline media partner
  • Billing: Lead the monthly billing reconciliation process with oversight from team Supervisor and/or Associate Media Director
  • Stay Informed: Stay up-to-date with industry trends, emerging technologies and best practices to ensure our campaigns remain cutting-edge.

Requirements

  • Bachelors degree in media, marketing, or related field preferred
  • 1-2 years of experience in media planning and buying
  • Experience with 3rd party syndicated research resources (i.e. ComScore, Nielsen, eMarketer) is a plus but not required
  • Ability to manage and maintain budgets, billing and media authorizations
  • Experience will RFPing, buying and executing buys with offline media
  • Excellent communication
  • Detail-oriented with strong organizational skills
  • Demonstrates initiative (proactive and responsive)
  • Identifies, analyzes and solves problems

Preferred

    Rise and Shine and Partners logo

    Rise and Shine and Partners

    We are navigators.We partner with client leaders to craft strategy and steer brands. We are at the forefront of emergent technologies, platforms, and go-to-market trends. We are an independent full-service, strategic, branding and creative agency. We have a network of best-in-class partners to nimbly weave together the perfect team for any assignment.We have been named "Best Small Agency in the U.S." by the American Association of Advertising Agencies.

    Founded in 2007
    Minneapolis, Minnesota, USA
    105 employees (51 in marketing)

    Traffic Signals

    Monthly Visitors
    1.2K
    Traffic Source Mix
    Search
    27.4%
    Direct
    26.1%
    Referral
    33.4%
    Social
    12%
    Paid
    1.1%

    Headcount Trend

    Current headcount: ~105

    Marketing Team

    Marketing Team Size
    21 (20% of company)
    Median Career Experience
    13 years
    Median Tenure
    2.3 years
    Marketing Roles Posted (Last 30 Days)
    2