Drive marketing for tune-in and ticketing campaigns for PFL, owning CRM/owned media, paid media execution, and media partnerships while coordinating with agencies and international partners.

• Own CRM and owned media execution for tune-in and ticketing initiatives.
• Must-have: Deep experience with paid media tactics and benchmarks.
• Standout: Availability for evenings, weekends, holidays, and travel.

Responsibilities

• Brief and liaise the development of creative for ticketing and tune in media
• Manage CRM and owned media execution across tune in and ticketing initiatives
• Manage paid media execution with industry media partners
• Assist in day-to-day management of media agency
• Assist in the development of media strategy around tune in and ticketing campaigns
• Manage day to day marketing invoicing operations
• Assist in the development and promotion of international broadcast partners
• Candidate must be available & willing to work evenings, weekends, and holidays as needed
• Candidate is expected to be available & willing to travel as needed

Requirements

• Bachelor's degree in Marketing, Business, Sport Management, or a related field
• 3-5 years of professional experience as a marketing professional
• Comfortable operating in a data-centric mindset, with emphasis on optimizing campaigns based on previous performance
• Strong understanding of paid media tactics, benchmarks, and best practices.
• Experience in email marketing and basic knowledge of CRM best practices is ideal
• Excellent writing and communication skills
• Ability to work independently, as well as part of a collaborative team environment
• Strong organizational and time management skills with the ability to prioritize tasks effectively
• Experience working in a fast-paced environment, particularly with live events and tight deadlines
• Proficiency in Microsoft Office
• Passion for combat sports and familiarity with the MMA landscape is preferred

Preferred

• Passion for combat sports and familiarity with the MMA landscape is preferred