Assistant Marketing Manager - Digital and Collateral

Plymouth, MN (On-site)

$25/hr – $34/hrMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive multi-channel digital marketing and collateral programs to generate leads and support sales.

  • Own multi-channel campaigns across websites, social, email, and print collateral.
  • Must-have: 2+ years in digital marketing or marketing coordination with proven ROI.
  • Standout: Cross-functional collaboration with designers, vendors, and internal teams.

Job Description

Responsibilities
  • Your responsibilities as the Assistant Marketing Manager - Digital and Collateral will include the strategic, tactical, creative development, and performance analysis of the company's websites, digital marketing, and print collateral platforms to promote the company's products, services, drive traffic, and generate sales leads.
  • Strategy Development: Working with senior sales and marketing team members, participate in the planning and execution of digital marketing campaigns across various channels including websites, social media, email campaigns, and SEO to enhance awareness and engagement.
  • Content Creation: Create and curate compelling content for digital platforms, collateral, trade shows, and external and internal presentations ensuring alignment with marketing objectives and audience requirements.
  • Performance Analysis: Monitor and analyze campaign performance metrics using tools like Google Analytics to assess effectiveness and optimize strategies for better ROI.
  • Team Collaboration: Work closely with cross-functional teams, including designers, content creators, and external vendors, to ensure timely and on-budget campaign execution.
  • Market Research: Conduct market research to identify trends, target audiences, and competitive landscape, informing marketing strategies and messaging.
  • Social Media Management: Manage social media accounts, develop content calendars, and engage with followers to build brand loyalty and community.
RITALKA, INC logo

RITALKA, INC

RITALKA, Inc. is a privately held small business holding company based in Montevideo, Minnesota, 100% owned by Kevin R. Wald. RITALKA, as a parent corporation, covers a number of businesses under its purview. The main companies are SpecSys, Inc. and RVI, Inc. Each company under RITALKA is ISO Certified. RITALKA provides both companies with shared resources, including Human Resources, Finance, IT, Quality, Safety, and Facilities Management. SpecSys, Inc. has been providing Contract Engineering, Project Management, Specialty and Volume Manufacturing services for over 18 years. RVI, Inc. has over 25 years of experience as a full service provider of electronic repair, test, and intelligent inventory (logistics) management.Integral dx was created in 2013 to act as a bridge between the OEM and the end user, providing engineered equipment options.http://www.specsys.org/http://www.specsys6.com/http://www.rvi-inc.com/http://www.integraldx.com/

Founded in 1997
Montevideo, Minnesota, USA
56 employees (3 in marketing)