Assistant Manager, Social Media – Cadillac Motorsports Lead

USA (Hybrid)

$106K/yr – $141K/yrSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own Cadillac’s Formula 1 social presence from strategy through execution, coordinating content plans, race-weekend activities, and cross-functional collaboration to deliver timely, on‑brand, culturally resonant motorsports content across channels.

  • Content Calendar & Channel Management: maintain cadence across Cadillac and Cadillac Racing channels with on-brand, timely content.
  • Program Oversight: lead end‑to‑end social campaigns and race‑weekend workflows with approvals, production, and publishing.
  • Cross‑Functional Leadership: align with GM/Cadillac teams, agencies, and partners to deliver cohesive F1 social programs.

Job Description

Own Cadillac’s Formula 1 social presence from strategy through execution, coordinating content plans, race-weekend activities, and cross-functional collaboration to deliver timely, on‑brand, culturally resonant motorsports content across channels.

  • Content Calendar & Channel Management: maintain cadence across Cadillac and Cadillac Racing channels with on-brand, timely content.
  • Program Oversight: lead end‑to‑end social campaigns and race‑weekend workflows with approvals, production, and publishing.
  • Cross‑Functional Leadership: align with GM/Cadillac teams, agencies, and partners to deliver cohesive F1 social programs.
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Founded in 1902
Warren, Michigan, USA
956 employees (68 in marketing)

Traffic Signals

Monthly Visitors
2.4M
Monthly Google Ads Budget
$495.8K
Traffic Source Mix
Search
54.1%
Direct
35.1%
Referral
6.3%
Social
2%
Paid
2.4%

Headcount Trend

Current headcount: ~956

Marketing Team

Marketing Team Size
50 (5% of company)
Marketing Roles Posted (Last 30 Days)
1

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