Assistant Manager, Americas Brand Commercialization

Glendale, CA (On-site)

$96K/yr – $128K/yrMid Level3+ years expFull time

Posted 7 hrs ago

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Job Summary

Own the Americas regional brand strategy and execution for assigned consumer products, coordinating with licensees and retailers, managing milestones, and driving cross-functional alignment across brand plans, assets, and launches.

Develop regional brand plans and track KPIs for assigned properties
Present marketing content and secure approvals from key partners

Job Description

Responsibilities

Support strategic brand priorities across the Americas for assigned consumer products portfolios
Assist in developing regional brand plans, track KPIs for assigned properties, and build deep Americas brand expertise for the assigned portfolio
Apply brand knowledge to review marketing collateral submitted by licensees and retail partners, ensuring alignment with brand guidelines
Craft compelling content and marketing presentations and confidently present them to internal and external partners, including key licensees and retailers
Manage projects to meet key milestones based on business needs
Track licensee and retailer support for licensed merchandise tied to key evergreen properties and new content releases
Identify gaps in retail support for assigned portfolio and work with cross-functional partners to develop solutions to address
Escalate when deliverables are off calendar in a timely manner
Think strategically and with a solution-oriented approach
Liaise with licensees and retailers as needed to support brand priorities, approvals, and key commercialization milestones

Requirements

3+ years of brand/franchise, licensing, or retail sales experience
Ability to create and present engaging presentations. Presentation experience to large groups required
Excellent communication skills and confident presence
Strategic thinker with attention to detail
Ability to collaborate, influence and persuade at all levels across an organization
Flexible and adaptable to changing priorities with the skills to work in a fast-paced environment
Comfortable working through a matrix structure to deliver the end solution
Agile and responsive – can thrive in ambiguous business situations
Understanding of Disney brands and the broader organization
Bachelor’s degree in business or related field or equivalent experience

Benefits

Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities, and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits.

Disney Experiences

Disney Experiences brings the magic of Disney stories and franchises to life through theme parks, resorts, cruise ships, unique vacation experiences, products and more around the world.ParksDisney Parks is one of the world’s leading providers of family travel and leisure experiences, with six resort destinations across the globe, including 12 theme parks, 55 resort hotels, and other unique vacation experiences.ExperiencesDisney Signature Experiences offers family travel and leisure experiences beyond theme parks inclusive of Disney Cruise Line, Disney Vacation Club, Aulani, A Disney Resort & Spa, Adventures By Disney, National Geographic Expeditions and Storyliving by Disney.ProductsDisney Consumer Products brings beloved brands and franchises into the daily lives of families and fans through products – from toys to t-shirts, apps, books, console games and more – on the Disney Store e-commerce platform and at Disney Parks, local and international retailers, as well as Disney Store locations globally.

4K employees (801 in marketing)

disneyconnect.com