Responsibilities

• Implements Graduate School-wide and program-specific recruitment strategies aligned with enrollment goals; monitors and analyzes inquiry, applicant, and enrollment data to inform outreach and strategy adjustments.
• Identifies recruitment challenges and recommends data-informed solutions to improve pipeline development and conversion.
• Maintains current knowledge of academic programs, faculty initiatives, and market trends to effectively represent and promote offerings.
• Collaborates with faculty program directors to support recruitment efforts across on- and off campus initiatives.
• Manages prospective student engagement through personalized outreach and comprehensive follow-up strategies across multiple communication channels.
• Represents the Graduate School at recruitment events including open houses, information sessions, orientations, professional conferences, and other outreach activities.
• Conducts research and provides recommendations on new recruitment strategies, including domestic and international initiatives, marketing approaches, and student engagement practices.
• Assesses recruitment activities and outcomes to support continuous improvement in enrollment planning.
• Serves as a primary point of contact for prospective students, providing timely and student-centered communication via phone, email, virtual, and in-person interactions; advises admitted students on next steps including registration.
• Reviews and evaluates application materials to assess academic readiness and determine initial standing in the admissions process.

Requirements

• Minimum of 2–3 years of professional experience in a fast-paced office environment required; experience in admissions, advising, recruitment, or marketing in a higher education setting preferred. Demonstrated ability to manage multiple priorities, work independently, and collaborate effectively across teams. Strong interpersonal, written, and verbal communication skills required, along with strong organizational and analytical abilities, including experience working with CRM systems and data to support reporting and decision-making.
• Bachelor’s degree is required; master's degree preferred.
• Proficiency in Microsoft Office applications (Word, Excel, and PowerPoint), email, internet tools, and basic AI applications required. Demonstrated ability to quickly learn and adapt to new technologies, including CRM systems, organization-wide information systems, and department-specific software for data tracking and reporting.
• Strong oral and written communication skills required, with the ability to effectively convey information and respond to inquiries from internal and external stakeholders in person, by phone, and in writing. Demonstrated ability to prepare clear, professional reports and correspondence.
• Proficiency in statistical and financial concepts required, with the ability to apply these to data tracking, projections, goal setting, and report interpretation. Demonstrated ability to analyze data, draw meaningful conclusions, and make cost-effective, data-informed decisions.
• Ability to solve practical problems and navigate situations with limited standardization. Ability to interpret and apply instructions in written, oral, diagrammatic, or schedule formats. Demonstrated ability to work both independently and collaboratively in developing and executing project plans. Ability to apply analytical and logical thinking in both practical and conceptual contexts.

Preferred

• Demonstrated cross-cultural competence and/or foreign language proficiency strongly preferred.
• Experience working with diverse student populations and international applicants is a plus.
• Familiarity with CRM systems (e.g., TargetX, Salesforce, Slate) and experience using data to inform recruitment strategies and reporting are preferred.
• Strong competencies in relationship building, student-centered communication, data-informed decision making, cross-cultural communication, collaboration with academic and administrative.

Benefits

• Hood College offers excellent benefits, including medical, dental, vision, retirement, paid time off, and tuition benefits.