Assistant Director of Creative Media & Branding - Creative Services

Gainesville, FL (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive content creation and design for Florida Gators athletics as an Assistant Director, combining brand-consistent design with revenue-focused campaigns.

  • Own day-to-day content production and design work to support the Florida athletics brand.
  • Must-have: 2 years of related design experience and proficiency in Adobe Creative Suite.
  • Standout: Experience driving promotional content that supports ticketing and NIL initiatives.

Job Description

Responsibilities

  • The University Athletic Association at the University of Florida is searching for an Assistant Director to plan, analyze, and create content in support of the operational and strategic aspects of the Florida athletics program.
  • Uses various media outlets, color, typeface, illustration, photography, and various print and layout techniques to ensure all Florida Gators brand requirements are met.
  • Responsibilities include: ensuring consistency of creative designs and productions; and creating design layouts within the Florida identity and editing/preparing them for print.
  • Supports the athletic department’s creative vision by managing day-to-day content production and assisting with innovative projects that align with assigned sports goals.
  • This role includes responsibilities in graphic design to enhance and bring awareness to UAA, its coaches, and athletes.
  • Additionally, this position plays a vital role in driving revenue for ticketed sports by creating compelling promotional content and supporting NIL initiatives that empower and amplify student-athletes’ personal brands.
  • This position requires the incumbent to work independently and as part of a collaborative team in a fast-paced environment; multitask effectively; engage effectively with others of diverse cultures or backgrounds and with high energy, intense personalities; and work a non-standard work week which will include nights, weekends, holidays, and overnight travel.