Assistant Brand Manager, Product Innovation

Newport Beach, CA (On-site)

$99K/yr – $138K/yrMid Level4+ years expFull time

Posted 16 hrs ago

Job Summary

You will own and drive innovation from ideation through launch, shaping go-to-market and cross-functional campaigns for new menu items with a consumer-centric, partnership-driven approach.

  • Identify external partners and collaboration opportunities
  • Develop go-to-market strategies for new launches

Job Description

Responsibilities

  • Assess and identify opportunities and bring forward innovation ideas inspired by competitive landscape, emerging consumer behaviors, ingredients, cuisines, formats, brands, and cultural trends.
  • Identify potential external partners and collaborators that can unlock differentiated innovation, accelerate development, or give Chipotle a relevant way into emerging cultural and food moments
  • Support the development of strategic product briefs that translate consumer and business insights into clear direction for Chipotle’s Culinary team.
  • Recommend timing and strategy for new menu items and support product development from concept through test market and national launch, including merchandising, pricing, and activation.
  • Support new market launches by developing consumer insight-driven go-to-market strategies and briefs and coordinating cross-functionally to deliver a seamless consumer experience across restaurant and digital channels.
  • Partner with internal and external communications and marketing teams, including creative agencies, experiential, social media, and digital partners, to develop and execute integrated go-to-market launch campaigns.

Requirements

  • Bachelor's Degree in Marketing or Business from 4-year college or university
  • 4+ years of relevant work experience in Brand Management experience in CPG products or Food industries with a demonstrated ability to support key organizational initiatives at a consumer-centric organization.

Benefits

  • medical, dental, and vision insurance, 401k, sick leave, vacation time, and much more.
Chipotle Mexican Grill logo

Chipotle Mexican Grill

3.4 Glassdoor

Chipotle Mexican Grill, Inc. (NYSE: CMG) is cultivating a better world by serving responsibly sourced, classically-cooked, real food with wholesome ingredients without artificial colors, flavors or preservatives. Chipotle has over 3,800 restaurants in the United States, Canada, the United Kingdom, France, Germany, Kuwait, and United Arab Emirates and it is the only restaurant company of its size that owns and operates all its restaurants in North America and Europe. With over 130,000 employees passionate about providing a great guest experience, Chipotle is a longtime leader and innovator in the food industry. Chipotle is committed to making its food more accessible to everyone while continuing to be a brand with a demonstrated purpose as it leads the way in digital, technology and sustainable business practices. For more information or to place an order online, visit CHIPOTLE.COM.

Founded in 1993
Newport Beach, California, USA
46K employees (1,581 in marketing)
53% recommend to a friend
50% CEO approval

Salaries

Posted range

$99K/yr – $138K/yr

Taken straight from the job posting.

See all Chipotle Mexican Grill salaries

Funding

Total Funding
$500M
Last Raise
$500M
Post IPO Debt, 9 months ago

Funding History

  • Jun 2025
    Post IPO Debt • $500M

Traffic Signals

Monthly Visitors
9.4M
Monthly Google Ads Budget
$1.1M
Traffic Source Mix
Search
46.1%
Direct
45.6%
Referral
6.4%
Social
1.1%
Paid
0.8%

Headcount Trend

Current headcount: ~46.5K

Recent News

Chipotle Mexican Grill logo

Assistant Brand Manager, Product Innovation

Chipotle Mexican Grill · Newport Beach, CA · On-site