Responsibilities

• The Product Marketing and ASO Coordinator plays a critical operational role in scaling and sustaining global App Store Optimization and Product Marketing efforts across regions and brands.
• As our ASO agency t expands internationally and launch volume continues to accelerate, this role centralizes asset management, submission workflows, and cross-functional coordination to ensure accuracy, speed, and consistency across all app store executions.
• This position serves as the connective tissue between marketing, product, regional teams, and external agencies—maintaining momentum and operational excellence so ASO leadership can remain focused on strategy and growth.

Requirements

• 5+ years of experience in digital marketing operations, ASO, Product Marketing, lifecycle marketing, or launch coordination.
• Strong project management and organizational skills with the ability to manage multiple concurrent launches.
• Experience working with global or regional teams and external agencies.
• High attention to detail and comfort managing assets, timelines, and approvals.
• Strong written and verbal communication skills.
• Mandatory Skills: Project Planning, Project Governance

Preferred

• Familiarity with App Store and Google Play submission processes.
• Experience supporting in-app events, store experiments, or cross-brand initiatives.
• Exposure to ASO tools, creative asset pipelines, or marketing workflow platforms.
• Comfort operating in fast-paced, high-growth environments.