Responsibilities

• Develops the visual conceptualization and creative development of integrated marketing, advertising, digital, social, experiential, and brand initiatives across multiple platforms and media channels.
• Develops visual storytelling approaches, campaign concepts, and creative frameworks that align with brand strategy, audience insights, and business objectives while ensuring cohesive and impactful visual experiences.
• Collaborates with copywriting, design, production, strategy, technology, and client teams to guide the execution of high-quality creative solutions that strengthen brand expression, audience engagement, and overall campaign effectiveness.
• May support the coordination of day-to-day activities for a team or specific area.
• Addresses non-routine problems using established practices and past experience.