Regional Marketing Specialist (Mandarin Required)
Think Academy US
San Jose, CA (Remote)
$25/hr - $35/hrIn-housePart-timeMid level
2 days ago
Area Senior Marketing Manager
Los Angeles, CA (On-site)
$100K/yr – $110K/yrSenior Level5+ years expFull time
Posted 19 hrs ago
Job Summary
Own the development and execution of marketing communications for Proper Hospitality properties, leading strategy, content creation, digital and PR across Santa Monica Proper and Downtown L.A. Proper Hotel, with a focus on brand visibility, audience targeting, and performance metrics.
- Own marketing communications strategy and content calendar
- Oversee media outreach and digital campaigns
Job Description
Responsibilities
- Marketing Communication Strategy
- Develop and execute comprehensive marketing communication strategies to enhance brand visibility, promote products/services, and increase customer engagement
- Align communication strategies with overall marketing goals, ensuring consistency across all platforms
- Identify key audiences and tailor messaging to address their specific needs, preferences, and pain points
- Track and report against hospitality-specific performance metrics, including direct booking attribution, F&B cover impact, press placement volume, and channel engagement rates
- Content Creation & Management
- Lead the creation of high-quality content, including press releases, blog posts, social media copy, website content, email campaigns, and promotional materials
- Ensure that all content is aligned with the brand’s voice, style, and messaging guidelines
- Oversee the content calendar and manage content production timelines, ensuring timely delivery of assets
- Collaborate with the creative team to produce visually engaging content (e.g., graphics, videos, etc.) for various marketing initiatives
Requirements
- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field
- 5-7+ years of experience in marketing communications, brand marketing, or a related field in hospitality, lifestyle, or service industry
- Experience managing content creation, digital marketing channels, and media outreach
- Proven track record of developing and executing successful marketing campaigns
Proper Hospitality
Proper Hospitality designs, brands, and operates high-end lifestyle hospitality experiences under the Proper, Hotel June and The Collective brands. Each property is a distinct reflection of the vibrant community surrounding it, yet shares a common belief in uncommon luxury, convenience of location, and world-class amenities provided by locally vetted innovators in food and beverage, technology, art, music, fashion and wellness. Led by the visionaries behind The Kor Group, the company currently manages Proper branded hotels in Santa Monica, Downtown L.A., San Francisco and Austin, The Shelborne by Proper in Miami, the Hotel June in West Los Angeles and Malibu; and The Collective, a curation of design-driven independent hotels including Avalon Hotels in Beverly Hills and Palm Springs, the Ingleside Inn in Palm Springs, The Culver Hotel in Culver City, the Montauk Yacht Club in Montauk, NY. Look to see the brands expand into new markets such as Dallas, Miami, Palm Springs and more. Santa Monica Properhttps://www.properhotel.com/santa-monica/ Downtown L.A. Properhttps://www.properhotel.com/downtown-la/ Austin Properhttps://www.properhotel.com/austin/ San Francisco Properhttps://www.properhotel.com/san-francisco/ Hotel June West LAhttps://www.thehoteljune.com/west-los-angeles/ Hotel June Malibuhttps://www.thehoteljune.com/malibu/ Ingleside Estatehttps://inglesideestate.com/Avalon Palm Springshttps://www.avalon-hotel.com/palm-springs/ Avalon Beverly Hillshttps://www.avalon-hotel.com/beverly-hills/ The Culver Hotel https://www.culverhotel.com/ Montauk Yacht Clubhttps://montaukyachtclub.com/The Shelbornehttps://www.properhotel.com/shelborne/Proper Givinghttps://www.properhotel.com/proper-giving/
Salaries
Posted range
$100K/yr – $110K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
17 (4% of company)
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
2
Funding
Total Funding
$333.4K
Last Raise
$333.4K
Series Unknown, 2 years ago
Funding History
- Sep 2024Series Unknown • $333.4K
Traffic Signals
Monthly Visitors
155.2K
Monthly Google Ads Budget
$31.4K
Traffic Source Mix
Search
53.3%
Direct
35.8%
Referral
9.5%
Social
0.7%
Paid
0.7%
Headcount Trend
Current headcount: ~448
Recent News
Links
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