Area Marketer

Oneida, NY (Unknown)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Drive referral generation and admissions for a long-term care facility in North Country NY through targeted territory marketing and partner outreach.

  • Generate patient/resident referrals and admissions
  • Must-have: 3–5 years of marketing experience in long term care
  • Standout: Territory marketing plans and growth strategies with cross-functional coordination

Job Description

Responsibilities

  • Generate patient/resident referrals and admissions
  • Conduct sales and marketing visits within assigned geographic areas
  • Present facility or agency services to healthcare professionals and community partners
  • Coordinate with admissions and clinical teams to ensure smooth intake and transition of patients
  • Track referral sources, admissions data, and marketing performance metrics
  • Attend networking events, health fairs, and community outreach programs
  • Maintain knowledge of Medicare, Medicaid, insurance coverage, and LTC services
  • Create and implement territory marketing plans and growth strategies
  • Ensure compliance with healthcare regulations and company policies
  • Monitor competitors and market trends in the long-term care industry

Requirements

  • Must have 3-5 years of marketing experience in long term care
  • Must be a self-starter and energetic
  • Proven leadership and management skills
  • Strong verbal and written communication skills