Responsibilities

• Provide professional, polished service at all times, representing the hotel in alignment with brand standards and leadership expectations.
• Lead the development and execution of comprehensive marketing strategies to drive demand, increase revenue, and strengthen market positioning.
• Oversee all marketing and advertising initiatives, including media planning, placement, and budget management in alignment with the annual marketing plan.
• Direct field marketing efforts and promotional initiatives to effectively position the hotel’s services, amenities, and unique offerings.
• Establish and maintain strategic relationships with local business leaders, community organizations, chambers of commerce, and industry partners to enhance visibility and reputation.
• Oversee the creation, organization, and deployment of marketing assets, including photography, digital content, and collateral materials.
• Partner cross-functionally with operational departments to ensure alignment and effective execution of marketing initiatives and guest-facing strategies.
• Collaborate with the General Manager to develop, implement, and manage the hotel’s annual marketing plan and budget.
• Collaborate with sales, revenue management, and operations counterparts on overall commercial strategy
• Utilize data-driven insights to analyze market trends, campaign performance, and competitive positioning; adjust strategies to optimize results.

Requirements

• Bachelor’s degree from an accredited institution in Marketing, Business, or a related field, or equivalent industry experience.
• Demonstrated expertise in marketing strategy development, including digital marketing, advertising, and brand positioning within a full-service hotel environment.
• Proven success leading the development and execution of integrated marketing campaigns that drive demand and revenue growth.
• Strong communication and negotiation skills, with the ability to effectively manage relationships with external partners, media contacts, and internal stakeholders.
• Advanced proficiency in marketing platforms, analytics tools, and Microsoft Office, with the ability to evaluate performance and optimize campaign effectiveness.
• Strong analytical capabilities, including the ability to interpret market trends, performance metrics, and competitive data to inform strategic decisions.
• Exceptional organizational and leadership skills, with the ability to manage multiple priorities while driving execution and accountability.
• Ability to operate both independently and collaboratively, partnering cross-functionally to achieve marketing and business objectives.

Benefits

• comprehensive benefits including medical, dental, vision, PTO, 401(k) matching, wellness support, life and disability coverage, savings accounts, tuition aid, and travel and lodging perks.