Applied Strategist Level II

New York City, NY (On-site)

$60K/yr – $70K/yrMid Level3+ years expFull time

Posted 3 weeks ago

Job Summary

Own the end-to-end strategic planning process from problem framing through campaign orchestration, using data-driven insights and AI-enabled workflows to drive client outcomes across cross-functional teams.

Job Description

Responsibilities

  • Strategic Problem Defining: Conduct independent research to pinpoint business and/or marcomm challenges, articulate needs clearly in briefs, and deliver actionable, data-backed recommendations
  • Campaign & Systems Strategy: Support planning and development of channel or integrated campaign strategies.
  • Data Analytics & Insights: Analyze relationships between data points to shape strategic insights, optimize performance, and define growth opportunities. Data sets include, but are not limited to, channel, user-intent, news media, audience, and sales.
  • AI Integration & Quality Assurance: Leverage AI suites in daily workflows, uphold responsible AI best practices, develop unique ways of working and perform quality assurance to maintain deliverable standards.
  • Integrated Orchestration: Connecting dots between different programs, tactics, and experts across the organization identifying when to bring in additional counsel or support, as well as manage up support needs.
  • Client & Stakeholder Communication: Regularly engage internal and client stakeholders in meetings and take an active role in client presentations.
  • Operational Excellence & Agility: Partner with project management to ensure timeline accuracy, adapt to changing project inputs, and proactively identify next steps and strategic pivots.
  • Tool & Process Innovation: Continuously evaluate, adopt, and test new digital tools, channels, and workflows to improve efficiency and output quality.

Requirements

  • Professional Experience: 3–5 years of experience in strategic planning, digital strategy, or strategy consultancy, managing deliverables at the project and program level.
  • Data & Digital Aptitude: Proven proficiency in using data analytics to drive strategic outcomes, alongside hands-on experience using emerging tools (e.g., Google AI Suite) for workflow optimization and context engineering.
  • Stakeholder & Client Leadership: Demonstrated track record of leading stakeholder discovery sessions and presenting strategy directly to clients.
  • Execution & Project Management: Experience partnering with cross-functional project teams to deliver complex projects on schedule while maintaining strict quality control.
  • Commercial Acumen: Clear understanding of market dynamics, media channels, and business levers that impact commercial strategy.
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Citizen Relations

3.3 Glassdoor

Citizen is a global PR agency built to unleash the potential of ambitious brands. Integrated teams across PR, creative & strategy, insights & intelligence, digital, and experiential marketing give the curiosity, confidence, and courage to stay ahead of trends, make bold moves, and maximize measurable success.With 10 offices across North America and Europe, Citizen’s client roster includes P&G, Nestlé Canada, Duracell and Nespresso. The agency's disruptive campaigns have been awarded across the world from such shows as The Clios, Webbys, The One Show, LIAs, PRWeek Global and the Cannes International Festival of Creativity.In 2023 Citizen was named PRovoke Media's Consumer PR Agency of the Year and Best Mid-Size Agency to Work For, in addition to PR Agency of the Year (Gold) from Strategy Magazine, Best Places to Work for PRWeek and Inc. Magazine's "Best in Business". In 2024, Citizen was named Campaign’s Global PR Agency of the Year (Bronze).

Founded in 2004
New York, New York, USA
200 employees (35 in marketing)
41% recommend to a friend
78% CEO approval

Salaries

Posted range

$60K/yr – $70K/yr

Taken straight from the job posting.

The middle of this range ($65K) is 22% below the median base salary for Marketing Strategist roles in the United States ($83K).

Marketing Strategist median pay in the United States

$83K/yr

Most pay falls between $77K and $96K. Based on 24 salaries.

See all Citizen Relations salaries

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Headcount Trend

Current headcount: ~200
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Applied Strategist Level II

Citizen Relations · New York City, NY · On-site