Analyst

Chicago, IL (On-site)

$66K/yr – $91K/yrSenior Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own Amazon media activation and campaign optimization across AMS/AMG, combining research, planning, trafficking, and data-driven optimization to hit client objectives.

  • Build and optimize Amazon ad campaigns, including AMS and AMG, with data-driven testing and budgeting.
  • Manage trafficking, QA, and reporting, translating insights into actionable recommendations for client signoff.
  • Collaborate with internal teams and clients to refine keyword strategy, ad copy, and launch plans.

Job Description

Responsibilities

  • Gather research necessary to build a new campaign focusing on the client's strategy and growth of Amazon
  • Marketing Services (AMS) Paid Search/Sponsored Product Listings as well as Amazon Media Group (AMG) services such as on-site display advertising and AAP
  • Continuously learns various and evolving aspects of eCommerce retail environment, industry trends, ad formats and new tools
  • Assist the manager in gathering necessary data for plan development
  • Generate paperwork necessary for purchase authorization and ensure vendor counter signature is received
  • Monitor and maintain campaign budgets, pacing and bid adjustments
  • Active monitoring and management of performance and competitive landscape
  • Monitor and optimize eCommerce performance to meet business objectives
  • Successful completion of training programs and requisite certifications
  • Foster strong relationships with internal teams and client groups

Requirements

  • Bachelor’s degree or higher in marketing, advertising, business, or equivalent
  • 2+ years of experience in bid management, paid search campaign development/management/optimization with the use of leading search platforms
  • Experience with Amazon Marketing Services (AMS) Paid Search/Sponsored Product Listings and Amazon Media
  • Group (AMG) services  OR similar marketplaces and tools
  • Strong understanding of eCommerce is required
  • Strong analytical thinking and mathematical skills and an ability to manage data
  • Understanding of Search PPC and digital display advertising
  • Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting
  • Strong organizational and communication skills
  • Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel

Preferred

Benefits

  • Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
  • Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
  • If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
Spark Foundry logo

Spark Foundry

3.9 Glassdoor

As one of the fastest-growing global media agency networks, Spark Foundry is not beholden to legacy.We embrace nimbleness, agility and open-mindedness as part of our Startup Spirit. But as part of Publicis Media, we tap into a Powerhouse Soul, gaining access to first-mover opportunities alongside market-shaping clout, plus leading-edge AI and technology.Together, our Startup Spirit and Powerhouse Soul allow us to innovate and iterate faster than any other agency, bringing clients a distinct competitive advantage. Our innovative experiences have been recognized by Cannes Lions, Effies, Shortys and Webbys, all delivered by best-in-class talent across more than 70 global offices. Spark Foundry is part of the global Publicis Media agency network, a key division of Publicis Groupe [Euronext Paris FR0000130577, CAC 40].

Founded in 2016
New York, New York, USA
3.1K employees (807 in marketing)
78% recommend to a friend
81% CEO approval

Traffic Signals

Monthly Visitors
14.2K
Traffic Source Mix
Search
41.9%
Direct
42.1%
Referral
8.8%
Social
5.4%
Paid
1.2%

Headcount Trend

Current headcount: ~3.1K

Marketing Team

Marketing Team Size
759 (24% of company)
Median Career Experience
10 years
Median Tenure
5 years
Marketing Roles Posted (Last 30 Days)
40

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