Analyst, Programmatic

Chicago, IL (On-site)

$50K/yr – $66K/yrEntry Level1+ years expFull time

Posted 3 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and optimize programmatic campaigns end to end, from setup through QA and reporting, while maintaining docs and collaborating with Campaign Managers to win new opportunities.

  • Campaign Execution: Manage bid management, trafficking, insertion orders, and assets, ensuring accurate implementation and pacing.
  • Reporting and Growth: Develop client-facing performance reports and assist inventory assessment for new opportunities.
  • Knowledge Sharing and Ops: Maintain campaign materials, run QA, and participate in knowledge sessions to raise best practices.

Job Description

Own and optimize programmatic campaigns end to end, from setup through QA and reporting, while maintaining docs and collaborating with Campaign Managers to win new opportunities.

  • Execute, manage, and optimize online media campaigns and programs for agency clients (e.g. auction/exchange-based performance media, audience-based buying, remarketing campaigns) both independently and in support of Campaign Managers
  • Demonstrate diligence, attention to detail, and adherence to programmatic best practices throughout the full programmatic campaign life-cycle
  • Maintain and organize campaign-specific materials in team’s shared document repository
  • Handle daily campaign maintenance, including internal questions regarding tracking and status of various campaigns
  • Assist in the development of client-facing campaign performance reports
  • Contribute to the assessment of inventory availability and the formulation of proposals for new client opportunities
  • Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch
  • Traffic campaign tags into ad exchange environments
  • Run the campaign QA process to ensure accurate campaign implementation, pacing, and performance
  • Provide monthly auditing reports to Agency partners & actualize bill/pay systems when applicable

Requirements

  • Entry level role; 1+ years of experience in bid management, campaign management/optimization, or digital media operations is preferred but not required
  • Relevant professional or Internship experience, preferably in bid management, campaign management, or digital operations
  • Understanding of traditional and interactive media planning elements
  • Proficiency in Microsoft Office solutions
  • Strong analytical thinking and mathematical skills
  • Excellent communication and writing skills
  • Ability to organize and manage detail work campaign performance

Nice to have

  • Some prior online trafficking experience and basic experience with Doubleclick DART or similar campaign management systems.
  • Prior experience with bid management platforms and active campaign optimization efforts is a plus.

Benefits

  • Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

compensation

  • Compensation Range: USD $50,065.00 - USD $66,360.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting.
  • Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met.
  • Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met.
  • For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.

How to apply

  • If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.

About Spark Foundry

  • Spark Foundry was built during the most transformative time in the history of advertising and marketing. We deliver everything a traditional media agency has to offer and have grown into one of the world’s most successful agencies by helping brands evolve their marketing by leveraging identity, commerce, artificial intelligence, and more to connect with people. Transformation is part of our DNA. Spark Foundry’s start-up spirit delivers high-touch approaches and a never-ending desire to challenge the status quo. Combined with Publicis Media’s powerhouse soul leveraging connected data assets, advanced AI applications, and investment clout, we “Bring HEAT to Brands.” No other agency possesses the expertise that we do to address today’s most pressing challenges to drive business transformation through media.
  • Spark Foundry is part of the global Publicis Media agency network, a key division of Publicis Groupe [Euronext Par
  • As one of the fastest-growing global media agency networks, Spark Foundry is not beholden to legacy.We embrace nimbleness, agility and open-mindedness as part of our Startup Spirit. But as part of Publicis Media, we tap into a Powerhouse Soul, gaining access to first-mover opportunities alongside market-shaping clout, plus leading-edge AI and technology.
  • Together, our Startup Spirit and Powerhouse Soul allow us to innovate and iterate faster than any other agency, bringing clients a distinct competitive advantage.
  • Our innovative experiences have been recognized by Cannes Lions, Effies, Shortys and Webbys, all delivered by best-in-class talent across more than 70 global offices.
  • Spark Foundry is part of the global Publicis Media agency network, a key division of Publicis Groupe [Euronext Par
Spark Foundry logo

Spark Foundry

3.9 Glassdoor

As one of the fastest-growing global media agency networks, Spark Foundry is not beholden to legacy.We embrace nimbleness, agility and open-mindedness as part of our Startup Spirit. But as part of Publicis Media, we tap into a Powerhouse Soul, gaining access to first-mover opportunities alongside market-shaping clout, plus leading-edge AI and technology.Together, our Startup Spirit and Powerhouse Soul allow us to innovate and iterate faster than any other agency, bringing clients a distinct competitive advantage. Our innovative experiences have been recognized by Cannes Lions, Effies, Shortys and Webbys, all delivered by best-in-class talent across more than 70 global offices. Spark Foundry is part of the global Publicis Media agency network, a key division of Publicis Groupe [Euronext Paris FR0000130577, CAC 40].

Founded in 2016
New York, New York, USA
3.1K employees (807 in marketing)
78% recommend to a friend
81% CEO approval

Traffic Signals

Monthly Visitors
14.2K
Traffic Source Mix
Search
41.9%
Direct
42.1%
Referral
8.8%
Social
5.4%
Paid
1.2%

Headcount Trend

Current headcount: ~3.1K

Marketing Team

Marketing Team Size
759 (24% of company)
Median Career Experience
10 years
Median Tenure
5 years
Marketing Roles Posted (Last 30 Days)
40

Recent News