Analyst, Campaign Targeting & Pricing

Cincinnati, OH (Hybrid)

Salary Not AvailableMid Level1+ years expFull time

Posted 5 months ago

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Job Summary

This role focuses on designing and pricing point-of-care ad campaigns, collaborating with sales and cross-functional teams, and using data to support renewals and price realization. The candidate should have pricing/analytical experience, strong Excel skills, and the ability to manage multiple requests under tight deadlines. Knowledge of Salesforce, pharma data, R/SQL, and Tableau is a plus.

Job Description

Responsibilities

  • design point of care advertising campaigns that use available inventory to meet client goals, and price them appropriately
  • serve as the key point of contact for our client sales team and partner internally with cross-functional teams to develop and present brand-specific physician and patient targeting recommendations within the PatientPoint network
  • contribute to profitable growth by providing analytical support for renewals, supporting upsell opportunities, and delivering evidence for increased price realization
  • Develop and apply deep expertise in PatientPoint product offerings and pricing approaches
  • Ensure proposals are developed in accordance with company pricing standards
  • Identify the right campaign targeting structure and metrics to meet customer and company needs
  • Manage inventory availability during the pricing/proposal process and throughout a brand’s contract
  • Maintain holistic view on historic pricing data and competitive intensity for client brands across programs
  • Query and analyzes prescription sales data
  • Partner with strategy and insights team to inform renewal approach using campaign performance history, brand-specific life cycle factors, and baseline sales trends

Requirements

  • 1+ years of professional experience in an analyst, pricing, statistics, or related position
  • Advanced Excel experience including V-lookups, Pivot tables & Charts, and IF functions
  • Experience working with large datasets (tens of thousands of records)
  • A strong desire to work with data
  • Initiative, passion for customers, discipline, and influencing skills
  • Ability to work well under pressure, juggle multiple requests, and adhere to tight deadlines

Preferred

  • Knowledge and prior use of Salesforce
  • Experience with Pharmaceutical data
  • Experience with R and SQL
  • Experience with Tableau

Benefits

  • flexible time off to recharge
  • hybrid work options
  • mental and emotional wellness resources
  • a 401K plan
  • comprehensive range of modernized benefits and cultural perks
PatientPoint logo

PatientPoint

4.3 Glassdoor

PatientPoint® is a leading digital health company that connects patients, healthcare providers and life sciences companies with the right information in the moments care decisions are made. Our solutions are proven to influence patient behavior and improve health outcomes, driving value for all stakeholders. Across the nation’s largest network of connected digital devices in 35,000 physician offices, PatientPoint solutions empower better health for more than 750 million patient visits each year. Learn more at patientpoint.com.

Founded in 1987
Cincinnati, Ohio, USA
938 employees (138 in marketing)
82% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
30K
Monthly Google Ads Budget
$17.1K
Traffic Source Mix
Search
42.4%
Direct
43.8%
Referral
7%
Social
4.2%
Paid
2.5%

Headcount Trend

Current headcount: ~938

Marketing Team

Marketing Team Size
94 (10% of company)

Funding

Total Funding
$140M
Last Raise
$140M
Private Equity, 3 years ago

Funding History

  • Jul 2023
    Private Equity
  • Jan 2020
    Private Equity
  • Jun 2017
    Private Equity • $140M

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