Amazon Account Strategist

USA (Remote)

$75K/yr – $100K/yrMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive end-to-end Amazon advertising for a focused book of 6-10 client accounts at an agency, owning strategy and execution.

  • Own full-funnel campaigns (SP, SB, SD, DSP) with scale-focused optimization.
  • Must-have: 3-5+ years of hands-on Amazon ads, $500K+/mo across multiple accounts, agency experience.
  • Standout: Proficiency with AMC and new tools, plus agency-style collaboration.

Job Description

Responsibilities

  • Own a focused book of 6-10 Amazon accounts end-to-end. Strategy, execution, optimization, client communication. No handoffs, no silos.
  • Build and manage Sponsored Products, Sponsored Brands, Sponsored Display, and DSP campaigns from scratch. Not just tweaking bids on inherited structures.
  • Run deep Search Term Report analysis, manage negative keyword strategies, and build campaign architectures that scale without bloating ACOS.
  • Leverage newer Amazon programs and tools: AMC (Amazon Marketing Cloud), Brand Tailored Promotions, Customer Journey Analytics, Sponsored TV, Product Opportunity Explorer. If it launched in the last 12 months, you should already know about it.
  • Manage full Seller Central operations: listing optimization, A+ Content, inventory health, case management, Brand Registry issues, account health monitoring.
  • Conduct regular Business Reviews with clients. You'll present performance data, strategic recommendations, and competitive insights. Not read numbers off a dashboard.
  • Coordinate across our omnichannel retail media team. Amazon doesn't exist in a vacuum and we don't treat it that way.
  • Identify growth opportunities proactively. New keyword gaps, category trends, competitor moves, promotional strategies. You bring ideas to the table, not just reports.

Requirements

  • 3-5+ years of hands-on Amazon advertising experience, with at least 2 years agency-side managing multiple client accounts simultaneously.
  • You've personally managed $500K+ in monthly Amazon ad spend across multiple accounts. You know what changes at scale versus what works on a $5K/month brand.
  • Deep Seller Central fluency. You don't need someone to walk you through the Advertising Console, Brand Analytics, or Account Health Dashboard. You live there.
  • Proven ability to manage a full-funnel Amazon advertising strategy: Sponsored Products for harvesting, Sponsored Brands for category defense, Sponsored Display for retargeting, DSP for upper-funnel.
  • You understand the organic-paid flywheel. You know how ad spend impacts BSR, how keyword ranking velocity works, and why a 15% ACOS isn't always better than a 30% ACOS.
  • Comfortable with Amazon's newer tools and programs. AMC queries, Brand Tailored Promotions audience segments, Customer Journey Analytics. Bonus if you've worked with Rufus optimization or Amazon Cosmo.
  • Experience with enterprise Amazon tools like Pacvue, Perpetua, Helium 10, or Intentwise. You have opinions about which ones are actually useful.
  • Strong communicator who can translate complex campaign data into clear client-facing insights. No jargon dumps, no hiding behind acronyms.
  • You've worked at or alongside agencies like Pirawna, BellaVix, Trivium, Acadia, Canopy Management, Incrementum Digital, or similar. You know the agency pace and you thrive in it.

Preferred

  • Amazon Ads Certifications (Sponsored Ads, Campaign Optimization, AMC).
  • Experience with supplement, health & wellness, or CPG brands on Amazon.
  • Walmart Connect or other retail media platform experience.
  • Former Amazonian (Vendor Manager, Brand Specialist, Ads Account Exec) who's transitioned agency-side.

Benefits

  • Fully remote position.
  • Flexible PTO.
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Fluenti Commerce

Fluenti is the leading retail media growth partner for your consumer brand. We leverage the power of digital marketing to drive in-store velocity in national retailers such as Walmart, Costco, and Target. We work exclusively with CPG brands to drive sales velocity and expand their retail footprintWe have a track record of success and a reputation for delivering high-growth and sustainable results. In the past year, we have generated over $35 million in profitable sales growth for our clients and have helped several brands expand their retail distribution.From the latest paid advertising and organic growth techniques, to high-level retail strategy, we act as an extension of your team to maximize the opportunity to drive retail sales velocity.If you want your business to...Increase sales velocity in national retailers.Blow out new product launches to impress buyers.Expand store count by driving strong and sustainable sell-through rates.Leverage the latest digital techniques to maximize retail growth.Then message us here!Let’s develop a plan that grows your business together.Are you an agency or service provider that works with CPG brands? Let's collaborate!

Carlsbad, California, USA
7 employees (3 in marketing)

Traffic Signals

Monthly Visitors
532
Traffic Source Mix
Search
28.3%
Direct
50.5%
Referral
6.4%
Social
13.2%
Paid
1.3%

Headcount Trend

Current headcount: ~7

Marketing Team

Marketing Team Size
2 (29% of company)
Marketing Roles Posted (Last 30 Days)
2