AI Marketing Specialist

USA (Remote)

$55K/yr - $78K/yr (Est.)Mid Level2+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

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Job Summary

Own end-to-end content enablement for a digital marketing function, coordinating SEO, AI-assisted content, social, video, and landing-page production to drive organic growth and engagement.

  • Content Engine: SEO, AEO, and content production across blog posts, landing pages, and FAQs to boost visibility.
  • AI-Driven Production: Script, produce, and publish AI video content and visuals, supported by AI tools and design platforms.

Job Description

Responsibilities

  • SEO, AEO & content production (blog, landing pages, FAQ)
  • Organic social management (LinkedIn & others)
  • AI video scripting, production, and publishing
  • Visual asset creation (graphics, promotional imagery)
  • WordPress publishing and landing page setup
  • Email campaign support in HubSpot
  • Performance reporting and optimization

Requirements

  • 2-5 years in content, digital, or related marketing (this role is not focused on paid)
  • Hands-on experience with AI tools (Claude, ChatGPT, Canva, Frase, or similar)
  • Strong writing and editorial instincts
  • SEO & AEO fundamentals (keyword targeting, on-page optimization, search intent, LLM content surfacing)
  • Working knowledge of HubSpot or similar CRM (build emails, segment lists, pull reports)
  • Experience or clear interest in AI video tools
  • Self-directed with proactive mindset

Preferred

  • Direct experience with Synthesia, HeyGen, or Creatify
  • Familiarity with WordPress publishing
  • B2B SaaS or healthcare marketing background
  • Programmatic SEO or content scaling exposure
Knack logo

Knack

4.6 Glassdoor

Knack is a peer tutoring strategy enabling higher education institutions to supplement existing academic support services and create a more personalized, equitable, and accessible support experience for every student at scale: from freshman through senior year.Our goal is to empower campuses with 21st-century technology that transforms academic support services into high-impact, skill-building interactions to reach historically underserved students on campus. The vast majority of students that use our technology to book supplemental tutoring on their campus had previously never utilized support services, spotlighting our proven ability to help you reach the underserved populations who typically do not or cannot seek out these retention-oriented services.Knack is an impact-rated social enterprise advised by high-impact practice (HIPs) expert George Kuh. The company has been featured on Inc.com and Forbes, won the 2019 Lumina Prize for Education Innovation, and is backed by well-known educational institutions such as ETS (creators of GRE) and ASU Enterprise Partners.

Founded in 2016
Miami, Florida, USA
1.4K employees
100% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
252.4K
Traffic Source Mix
Search
28.4%
Direct
66%
Referral
5.2%
Social
0.2%
Paid
0.1%

Headcount Trend

Current headcount: ~1.5K

Marketing Team

Median Career Experience
13 years
Median Tenure
1.2 years

Funding

Total Funding
$2.5M
Last Raise
$860K
Series B, 5 months ago

Funding History

  • Oct 2025
    Series B
  • Feb 2021
    Undisclosed • $860K
  • Nov 2020
    Seed