Responsibilities

• Produce compelling digital content that drives engagement (video, graphics & images, websites and landing pages, marketing campaigns, sales collateral, presentations)
• Develop and manage multi-channel marketing campaigns using data insights
• Analyze audience data to refine content strategies leveraging generative AI tools
• Create visually appealing assets using AI and design tools while ensuring brand consistency
• Optimize social media presence and schedule posts to boost interaction
• Write and distribute engaging email marketing campaigns that convert leads
• Collaborate with cross-functional teams to align marketing efforts with business goals
• Monitor and report on campaign performance metrics to inform future initiatives
• Utilize AI tools like ChatGPT to brainstorm and enhance content ideas
• Build and maintain websites, landing pages and email campaigns using tools like Replit, v0, Figma Make and Claude Code

Requirements

• Must have a portfolio of digital assets and content that you have created
• Experience marketing a SaaS platform or app
• You can craft engaging narratives that resonate with audiences
• You excel at analyzing data to inform marketing strategies
• You can produce high-quality visual content and assets efficiently, using AI
• You’re skilled in managing project timelines without compromising quality
• You can leverage AI tools to enhance creativity and productivity
• You thrive in a collaborative environment and maintain clear communication
• You can adapt quickly to changing market trends and consumer behavior

Preferred

• Experience with video production and editing
• Familiarity with SEO best practices
• Knowledge of CRM tools and marketing automation platforms
• Background in user experience design
• A passion for emerging digital marketing trends