Responsibilities

• Manage the day-to-day execution and optimization of the affiliate programs for Barnes & Noble, Paper Source, and SparkNotes
• Research, recruit, onboard, and cultivate relationships with new affiliate partners to scale the program with a focus on content publishers and influencers
• Develop and implement strategies to drive engagement and sales for the brands with a focus on profitability
• Manage affiliate program terms, commission structures, and partner communications through newsletters, individualized outreach and ongoing relationship management
• Have a strong understanding of our product catalog and categories that are relevant for article inclusion
• Collaborate closely with our campaigns and commercial teams to align affiliate promotions with business priorities, product launches, and seasonal campaigns
• Build and maintain strong relationships with agencies, top affiliates and strategic partners by communicating business and brand priorities & updates, sharing promotional opportunities, identifying growth opportunities & negotiating strong partnership terms
• Analyze daily, weekly, and monthly affiliate performance reports and adjust strategies to hit business goals and channel KPIs
• Manage affiliate budget inclusive of commissions, placement fees, CPA rates and bonuses while making data-driven recommendations to maximize return on investment
• Monitor industry trends, competitor affiliate programs and emerging partnership opportunities to identify new avenues for program growth

Requirements

• 3-5 years of relevant affiliate marketing experience, preferably in an ecommerce environment
• Bachelor's degree in marketing, communications, or related field
• Familiarity with affiliate marketing software and tracking tools such as Impact
• Up-to-date knowledge of industry trends, regulations, and best practices
• Exceptional communication, relationship-building skills, problem-solving skills, and strong negotiation skills
• Highly motivated self-starter with strong organizational skills and the ability to manage multiple priorities
• A passion for books & reading
• A positive, personable, can-do personality who can be flexible and is team-oriented
• Position is Hybrid (work remotely with some days in our NYC office)

Benefits

• Benefits for those who are scheduled to work less than 20 hours per week include Employee Discount, EAP and Sick Pay. For those scheduled to work between 20 and 29.99 benefits include Employee Discount, EAP, Sick Pay and Paid Time Off including paid Maternity and Parental Leave, Company Paid Holidays, Transit and 401(k) with Company Match. For those scheduled to work 30 hours or more benefits include Employee Discount, EAP, Sick Pay and Paid Time Off including paid Maternity and Parental Leave, Company Paid Holidays, 401(k) with Company Match, Comprehensive Health Benefits (Medical, Dental and Vision), Healthcare and Dependent Care Spending Accounts, Healthcare Spending Account, Disability Benefits, Life Insurance, Transit, and Tuition Reimbursement. All benefits provided are in accordance with the terms of the current plan and may be subject to future change. Benefit may vary depending on location/state regulations. More information can be received by the recruiter or Human Resources.