Advertising Specialist, Colorado Avalanche

Denver, CO (On-site)

$25/hr – $31/hrMid Level2+ years expFull time

Posted 7 hrs ago

Job Summary

Own end-to-end media buying and campaign optimization across multiple platforms, drive reporting and analytics, shape audience targeting, and collaborate with cross-functional teams to align campaigns with business goals.

  • Lead media buying across Meta, Google, YouTube, LinkedIn, DSPs, CTV/OTT, and other partners
  • Partner with BI to connect advertising performance to key business outcomes
  • Coordinate with Fan Marketing, Ticket Sales, CRM, Social, and Creative Services to ensure campaigns meet goals

Job Description

Responsibilities

  • Media Buying & Campaign Management
  • Build, launch, and optimize campaigns across advertising platforms including Meta, Google, YouTube, LinkedIn, DSPs, CTV/OTT providers, and other media partners
  • Ensure all campaigns are launched accurately and delivered according to approved plans and timelines
  • Review marketing materials for brand consistency and adherence to Avalanche brand guidelines
  • Reporting & Analytics
  • Monitor campaign performance and adjust targeting, budgets, and placements to maximize effectiveness
  • Analyze campaign performance across channels, including impressions, reach, engagement, clicks, conversions, ticket sales, lead generation, and return on investment
  • Partner with Business Intelligence to develop reporting frameworks that connect advertising performance to key business outcomes
  • Track media performance against benchmarks, budgets, and organizational goals
  • Present campaign results and optimization opportunities to marketing leadership and cross-functional partners

Requirements

  • Bachelor's Degree in Business Administration, Marketing, Advertising, Digital Media, Communications, or a similar field
  • 2-3 years of experience is required with media buying, planning, and reporting
  • Experience as a Marketing/Promotions Coordinator, Marketing Assistant, or Intern
  • Excellent written and verbal skills
  • Proficient in Microsoft Office – Word, Excel, Outlook, and PowerPoint
  • Ability to acquire or produce and maintain a valid driver’s license and meet company vehicle driving standards
  • Applicants must meet minimum qualifications at the time of hire

Preferred

  • Experience working in the sports and entertainment industry and/or third-party agency as a marketing manager, coordinator, or account manager

Benefits

  • 12 Paid Company Holidays
  • Health Insurance (Medical, Dental, Vision)
  • Paid Time Off (PTO)
  • Life Insurance
  • Short and Long-term Disability
  • Health Savings Account (HSA)
  • Flexible Spending plans (FSAs)
  • 401K/Employer Match
Ball Arena logo

Ball Arena

Ball Arena is a company based out of 1000 Chopper Cir, Denver, Colorado, United States.

Denver, Colorado, USA
10 employees (1 in marketing)

Salaries

Posted range

$25/hr – $31/hr

Taken straight from the job posting.

Advertising median pay in the United States

$94K/yr

Most pay falls between $73K and $130K. Based on 411 salaries.

See all Ball Arena salaries

Marketing Team

Marketing Team Size
1 (10% of company)
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
98.2K
Traffic Source Mix
Search
44.3%
Direct
42.7%
Referral
10.5%
Social
2.2%
Paid
0.3%

Headcount Trend

Current headcount: ~10
Ball Arena logo

Advertising Specialist, Colorado Avalanche

Ball Arena · Denver, CO · On-site