Advertising Content Strategist

Responsibilities

• Develop advertising campaigns for a variety of clients, working with the advertising graphic designers to determine the best way to present advertising information.
• Work with staff to develop script, story, or advertising concepts.
• Write advertising material for use in publication, broadcast, or internet media to promote the sale of goods and services.
• Vary language and tone of messages based on product and medium.
• Present drafts and ideas to clients.
• Discuss with the client the product, advertising themes and methods, and any changes that should be made in advertising copy.
• Review advertising trends, consumer surveys, and other data regarding marketing of goods and services to determine the best way to promote products.
• Conduct research and interviews to determine which of a product's selling features should be promoted.
• Consult with sales, media, and marketing representatives to obtain information on product or service and discuss style and length of advertising written material.
• Edit or rewrite existing written material as necessary and submit written material for client approval.

Requirements

• High School Diploma
• 1 year of related experience managing multiple clients
• Highly Creative and imaginative.
• Excellent communications skills.
• Excellent strategic thinking.
• Excellent organizational skills and attention to detail.
• Ability to work both independently and collaboratively toward a goal.
• Ability to work under pressure within tight deadlines.
• Ability to transform abstract concepts and ideas into concrete results.
• Excellent interpersonal and customer service skills.

Benefits

• Health insurance
• Parental leave