Admissions and Marketing Director - Cardinal Hickey Academy - Owings Maryland

Owings, MD (On-site)

Salary Not AvailableDirector/Executive3+ years expFull time

Posted 3 weeks ago

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Job Summary

Own brand governance across the school, aligning messaging and guidelines for all departments, events, and leadership to protect a consistent voice and mission.

  • Brand governance and cross-department guidelines to ensure consistency across print, digital, and events.
  • Media relations, event publicity, and crisis communications planning to shape public narrative.
  • Digital and print production oversight, content creation, and editorial support including photographers and vendor management.

Job Description

Responsibilities

  • Ensure brand and messaging quality and consistency and establish guidelines to apply across all departments, activities and events at the school and among professional and volunteer leadership
  • Plan for, create and deploy digital activities: website, online campaigns, email marketing, social media and digital content production
  • Manage all aspects of the school's print and electronic communications, ensuring the continuity of the school's brand and logo. Oversee the work of graphic designers and print vendors in production of printed materials and web visuals
  • Collaborate with administrative departments in articulating their purpose and ongoing work. Specifically, this includes the President, Institutional Advancement, Admissions, and Academic Divisions
  • Review, revise and update as necessary the school's crisis communication plan
  • Provide editorial and proofreading assistance for the Holy Cross community as needed
  • Publicize events, programs, points of view and achievement to the media
  • Cultivate and maintain media contacts
  • Field and direct media-related inquiries
  • Attend Academy and other community events to meet members of the community and develop a presence

Requirements

  • Must have a minimum of 3 years of experience in Communications or Marketing, preferably in a non-profit or educational environment
  • Must have broad-based knowledge of design and production in a variety of media (print, web, etc.)
  • Must have demonstrated experience working with, cultivating and maintaining media contacts
  • Must be proficient in MS Office, Adobe Photoshop, Adobe Acrobat, Adobe InDesign
  • Must be competent in both Macintosh and PC environments
  • Must be able to operate digital and 35 mm cameras
  • Must have exceptional organizational and time management skills
  • Must have demonstrated ability to tailor writing to organization's mission
  • Must be able to comfortably interact with individuals ranging from students to members of the executive government
  • Must be able to meet constant deadlines in a fast-paced environment

Benefits

  • excellent benefits
Roman Catholic Archdiocese of Washington logo

Roman Catholic Archdiocese of Washington

The Roman Catholic Archdiocese of Washington is home to more than 655,000 Catholics. Its 93 Catholic schools educate approximately 27,000 children while service agencies, including Catholic Charities and Victory Housing, have made the archdiocese one of the largest private social service providers in the region.Adult Catholics are finding new educational and spiritual resources to deepen their faith. Parish-based programs, opportunities for Eucharistic adoration, evangelization efforts, and small faith communities are filling their hunger to know Christ. Although diverse in nationality, Catholics of the Archdiocese of Washington share a common faith and a commitment to reflect Christ in the world through prayer, education and service.

Washington, District of Columbia, USA
475 employees (28 in marketing)

Traffic Signals

Monthly Visitors
155.2K
Traffic Source Mix
Search
56.2%
Direct
32.7%
Referral
5.5%
Social
5%
Paid
0.4%

Headcount Trend

Current headcount: ~475

Marketing Team

Marketing Team Size
9 (2% of company)
Marketing Roles Posted (Last 30 Days)
3

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