Administrative & Digital Marketing Coordinator

Toms River, NJ (Hybrid)

$40K/yr – $52K/yrMid LevelPart time

Posted 7 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own cross-channel digital marketing and content optimization with a focus on organic growth, paid reach, and analytics-driven refinement.

  • Lead social campaigns and vendor coordination for Google Ads and Facebook Ads to maximize reach and ROI.
  • Drive SEO improvements through keyword research, content optimization, and analytics to lift rankings and organic traffic.
  • Create compelling content across blogs, emails, and social posts while measuring performance in GA and SEM tools to inform next steps.

Job Description

Responsibilities

  • Manage daily administrative tasks to keep operations running smoothly.
  • Update websites and online information to ensure current content.
  • Develop and implement digital marketing campaigns across social platforms using tools like Facebook Advertising and social management software.
  • Conduct keyword research and optimize website content with SEO tools to improve rankings and organic traffic.
  • Create engaging content for blogs, emails, and social posts that resonate with target audiences.
  • Monitor campaign performance with Google Analytics and SEM tools to refine strategies.
  • Maintain and update WordPress content to be current, accurate, and SEO-friendly.
  • Design graphics and visuals using Adobe Creative Suite to enhance marketing materials.
  • Coordinate with external vendors for Google Ads and Facebook Advertising to maximize reach and ROI.
  • Support e-commerce initiatives by optimizing product listings and tracking sales data to improve performance.
  • Assist in implementing marketing automation to nurture leads across channels.