Ad Operations & Campaign Manager

Mountain View, CA (Hybrid)

$25/hr – $35/hrMid Level2+ years expContract

Posted 3 hrs ago

Job Summary

The role owns end-to-end campaign management on onboarding, daily optimization, and client storytelling, collaborating across teams to deliver cohesive campaigns and identify upsell opportunities.

  • Own onboarding coordination and launch readiness; ensure smooth transitions from sales to active management.
  • Optimize campaigns daily, troubleshoot issues, and deliver performance insights and strategic recommendations.
  • Collaborate with cross-functional teams to drive strategy, delivery, and client success.

Job Description

Responsibilities

  • Support new account onboarding by coordinating campaign setup, tracking implementation, platform training, and launch readiness to ensure a smooth transition from sales to active campaign management.
  • Monitor and optimize campaign performance daily by adjusting bids, targeting, creatives, and pacing to meet KPIs & incremental goals
  • Troubleshoot creative disapprovals & technical issues to maintain consistency in day-to-day ad spending
  • Be ready to generate and present campaign performance insights & strategic recommendations in the form of story-telling in client calls
  • Collaborate with Account Managers, Sales, Product Managers, Algorithm and Analytics teams to ensure cohesive campaign delivery and, when applicable, identify upsell opportunities
  • Assist in client-facing activities such as campaign briefings, status calls, and reports
  • Stay current on #AdTech trends, platform updates, and best practices to improve campaign execution & platform user experience

Requirements

  • Associate’s degree & above in business, marketing, cognitive science or related field
  • 1–2 years of experience in campaign management or ad operations
  • Professional proficiency in Mandarin Chinese is a must
  • Strong cross-functional & client facing skills & the ability to build and maintain relationships
  • Excellent communication and presentation skills
  • Self-motivated & results-driven with a proven track record of achieving or exceeding sales targets
  • Ability to work well in a team-oriented environment
  • Strong organizational and time management skills

Preferred

  • Eager to learn – You want to deepen your campaign management skillset & grow in digital ad strategy & analytics.
  • Collaborative – You enjoy being a self-starter & working across teams to deliver stellar campaigns and client success.
  • Proactive – You identify issues, suggest improvements, and crave learning something new.
  • Client-focused – You have a client-first attitude to meet campaign KPIs & client satisfaction.
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Baidu USA

3.9 Glassdoor

Located in the heart of Silicon Valley, Baidu USA is one of the R&D centers of Baidu, China’s largest search engine provider. Baidu USA’s team of elite, world-class researchers and engineers devote their time to tackling the most challenging, change-the-world projects in AI and related fields. Baidu USA is comprised of four groups: Baidu Research US, Intelligent Driving Group US, Baidu Global Business Unit and Xingyun US. At Baidu USA, we act with the nimbleness of a startup, but as a global company, have access to immense computing resources and data. This makes Baidu USA the best place for those working in AI to see their work developed and potentially deployed to hundreds of millions of users. The name Baidu was inspired by a poem written more than 800 years ago during China's Song Dynasty. Baidu, whose literal meaning is “hundreds of times,” represents a persistent search for the ideal.

Founded in 2014
Mountain View, California, USA
249 employees (25 in marketing)
67% recommend to a friend
69% CEO approval

Salaries

Posted range

$25/hr – $35/hr

Taken straight from the job posting.

See all Baidu USA salaries

Marketing Team

Marketing Team Size
14 (6% of company)
Median Tenure
1.3 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
2B
Traffic Source Mix
Search
14.3%
Direct
80.1%
Referral
5.4%
Social
0%
Paid
0.1%

Headcount Trend

Current headcount: ~249

Recent News

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Ad Operations & Campaign Manager

Baidu USA · Mountain View, CA · Hybrid