Responsibilities

• Acts as a client advisor for strategic marketing issues; partners with client to develop marketing strategies that inform creative briefs
• Communicates with client regularly to obtain updates on the client’s business
• Contributes ideas for innovative, comprehensive marketing solutions that build the client’s brand with local financial advisors
• Draws on knowledge of the integrated communications industry and theory to create innovative, comprehensive marketing solutions that build the client’s brand with local financial advisors
• Anticipates potential changes and obstacles with the client’s business and/or our relationship and involves the appropriate resources to bring resolution requirements
• Projects optimism and calm in the face of challenges
• Has global knowledge of client and brand initiatives, also has a grasp on client competitors
• Analyzes and communicates in market results and monitors brand threats and opportunities
• Possesses a thorough understanding of the client’s business, brands and industry, including the client’s cost and time parameters
• Leverages business knowledge and knowledge of client’s business objectives to meet or exceed client delivery

Requirements

• 6+ years Business Leadership experience in an agency setting
• Experience developing through the line solutions for shoppers in the on premise and retail -channels rooted in brand, shopper, and channel insights
• Ideal candidate has background working on CPG brands. Experience working in the alcohol/spirits or beverage categories is a plus, but not required
• Retail market knowledge and experience working across all provinces
• Understanding of various classes of trade: Grocery, Convenience, liquor board and ability to tailor shopper solutions accordingly
• Approaches each assignment with curiosity, open-mindedness and forward-thinking
• Works seamlessly across agency functions
• Shares information, ideas and opinions in a way that contributes to solutions
• Manages conflict in a way that moves the team forward
• Effectively communicates, informs and involves others to achieve shared objective

Benefits

• The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)