Responsibilities

• Manage client expectations through proactive communication and scope management.
• Work with our awesome designers, developers, copywriters, photographers, and other media-production specialists to get projects done on time and on budget.
• Become the in-house expert of the client’s business and industry.
• Take the lead in creating monthly performance reports to highlight progress towards goals, areas of improvement, and recommendations for future programs.
• Stay informed about inbound marketing industry developments and be able to utilize these developments to your clients’ benefit.
• Attend weekly client status update calls and monthly client planning meetings.
• Analyze each client’s marketing analytics, create reports, and recommend future strategies and tactics.
• Help make Vital a better place by finding opportunities to help improve our culture, our process, and our client results.

Requirements

• Have at least two years experience working as a project manager or account manager in an agency environment.
• Have performance-based digital marketing experience (specifically focused on traffic and lead generation).
• Have experience using project management software to keep projects on track.
• Have a working knowledge of digital marketing strategies and best practices, specifically around:
• Blogging
• Search engine optimization (SEO)
• Conversion rate optimization (CRO)
• Email marketing
• Social media marketing
• Marketing automation
• Link building
• Pay-Per-Click (PPC) marketing
• Know Microsoft Word, Excel, PowerPoint, and Google Docs/Sheets like a pro. We’d love it if you were comfortable with WordPress, too.
• Have experience using Google Analytics to track and measure performance.
• Have experience using marketing automation tools such as HubSpot, Pardot, Act-On, Marketo, Eloaqua or Infusionsoft.
• Have experience using other inbound marketing tools such as Moz, Sprout Social, Buffer, MailChimp, Constant Contact, BuzzSumo, CrazyEgg, etc.
• Be process-focused, with the ability to manage multiple complex projects at once.
• Be a team player who is prepared to work closely with a creative team.
• Have excellent client management skills and exceptional attention to detail.

Nice To Have

• Be inbound marketing certified (via HubSpot).
• Be HubSpot certified.
• Google Analytics Certification.

Benefits

• Competitive salary.
• Health benefits.
• Simple IRA.
• Flexible Work from Home Schedule:
• Fluid workday hours (we just ask that you find time for 8 hours of work).
• Freedom to choose a hybrid WFH and/or in-office schedule.
• Great Perks – Read all about ’em →