Account Manager (Performance Marketing)

Responsibilities

• Rapidly gain a thorough understanding of Fluent's inventory offerings, reporting analysis, competitive advantages, resources, and processes and articulate them persuasively to new and existing clients
• Manage large book of business, and maintain strong relationships with new and existing advertisers, to successfully meet and exceed client performance expectations and ensure long-term success
• Monitor client budgets, with a focus on increasing marketing budgets or spends / Prepare and present formal business reviews to top clients
• Serve as lead for all communication with client, including onboarding, performance feedback, creative changes, pacing reports, performance reports, client meetings, campaign recommendations, comprehensive strategy to enable revenue growth, etc.
• In partnership with Account Director, identify, create, and implement solutions grounded on achieving measurable business results for our clients. Serve as external product consultant educating clients and agencies on ad solutions and best practices, and ultimately grow business partnerships
• Understand client's key performance indicators, and clearly communicate these metrics internally for optimization
• Proactively introduce new revenue driving opportunities
• Manage the onboarding process for the product - flow of campaign builds with sales, creative design with media team, and tracking requirements with Ops team
• Work closely with teams internally to provide continued feedback and analysis, optimization suggestions and recommendations
• Formulate plans to extend new business, and additional channel distribution with established accounts

Requirements

• 3-5 years of relevant experience managing a book of business within digital performance marketing
• Experience in the digital performance space
• Extremely organized and meticulous, as you will manage many campaigns simultaneously
• Exceptional communicator
• Attentive to client budgets, spend targets, conscientious of revenue pacing, experienced in exercising sales skills
• Excellent math/analytical skills
• High proficiency in Excel, ability to use functions to analyze complex data sets
• Proficiency in utilizing industry tracking software
• Excellent writing skills
• Self-motivated/ self - starter mentality

Benefits

• At Fluent, we like what we do, and we like who we do it with. Our team is a tight-knit crew of go-getters; we love to celebrate our successes! In addition, we offer a fully stocked kitchen, catered breakfast and lunch, and our office manager keeps the calendar stocked with activity-filled events. When we are not eating, working out, or planning parties, Fluent folks can be found participating in recreational sports leagues, networking with She Runs It, and bonding with across teams during quarterly outings to baseball games, fancy dinners, and pizza-making classes. And we have all the practical benefits, too...
• - Competitive compensation
• - Ample career and professional growth opportunities
• - Health, dental, and vision insurance
• - Pre-tax savings plans and transit/parking programs
• - 401K with competitive employer match
• - Volunteer and philanthropic activities throughout the year
• - Educational and social events
• - The amazing opportunity to work for a high-flying performance marketing company!
• Salary Range: $75,000 to $90,000 - The base salary range represents the low and high end of the Fluent salary range for this position. Actual salaries will vary depending on factors including but not limited to location, experience, and performance.