ABM Campaign Strategist - Train AI

USA (Remote)

$90K/yr – $100K/yrSenior Level5+ years expFull time

Posted 1 day ago

Job Description

Responsibilities

  • Based on each target account’s unique story, work closely with TrainAI BDM(s) to complete the following for assigned accounts:
  • Account planning and intelligence
  • Provide input into TrainAI account plans: account research, stakeholder map, key entry points/opportunities for TrainAI, bridge localization relationships into data services, ABM strategy etc.
  • Run continuous account research so positioning and ABM strategy stays current and relevant to what the account is actually doing
  • Account narrative and assets
  • Custom-tailor TrainAI cross-channel communications and ABM campaigns to directly address each account’s specific needs and challenges: personalized, account-specific sales enablement materials (presentations, one-pagers, brochures etc.), proposals/RFP responses, emails, ads, web content etc.
  • Sustain a weekly communications cadence with TrainAI BDM(s), to plan and execute strategic communications into each target account on a regular basis
  • Reporting
  • Work with marketing operations to maintain detailed, real-time TrainAI ABM reporting on key metrics/KPIs: account engagement, buyer engagement, MQAs, sales cycle length, deal size and revenue impact
  • ABM framework

Requirements

  • 5+ years’ ABM or strategic account marketing experience into large, complex B2B enterprise or hyperscaler accounts with technical buyers and lengthy, multi-stakeholder sales cycles
  • Passionante about the AI industry with a willingness to learn and develop sufficient technical knowledge to be able to hold a real conversation about AI training data with an ML lead
  • AI-first ways of working:
  • Curious, fast-learning and genuinely willing to evolve how they work
  • Already uses AI to compress research-to-asset from weeks to hours
  • Keeps judgment on quality – knows when the AI draft is confidently wrong
  • Grows into extending and improving reusable skills and agents rather than only consuming them
  • Familiar with ABM tech/tools such as 6Sense, Influ2, Mutiny etc.
  • Comfortable being the only marketer in the room with sales, and commercially literate – can read a pipeline and a stakeholder map
  • Works fluently across disciplines and specialist teams

Preferred

  • Experience working in the AI data services space a definite plus

Benefits

  • Generous time away from work – Start with 25 days of paid time off (15 vacation days and 10 sick days), plus company holidays, a birthday day off, and paid time for volunteering in your community.
  • Comprehensive parental leave – Enjoy 100% paid parental leave , giving you the time and support you need during life's most important moments.
  • Retirement savings support – Plan for your future with our 401(k) retirement plan and company match .
  • Flexible ways of working – Benefit from our company-wide agile work policy, designed to support flexibility, trust, and work-life balance.
  • Growth and development opportunities – Access ongoing learning, professional development programs, and opportunities to expand your skills and career.
  • A collaborative and inclusive culture – Join a team of talented, supportive colleagues in a global environment that values diverse perspectives, innovation, and continuous learning.
RWS Group logo

RWS Group

3.5 Glassdoor

Welcome to RWS!We are a global AI solutions company empowering the world’s most trusted enterprise AI. Our proprietary Cultural Intelligence Layer, powered by 250,000 data specialists, cultural and language experts and deep domain professionals, backed by 45+ patents, makes enterprise AI culturally fluent, contextually accurate and secure, ensuring every interaction reflects a brand’s tone, context and customer values.Trusted by 80+ of the world’s top 100 brands, we provide the confidence, governance and expertise organizations need to deploy AI safely, responsibly and at scale.

Founded in 1958
Maidenhead, England, GBR
13K employees (2,611 in marketing)
60% recommend to a friend
58% CEO approval

Salaries

Posted range

$90K/yr – $100K/yr

Taken straight from the job posting.

See all RWS Group salaries

Marketing Team

Marketing Team Size
2,326 (18% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
760.4K
Traffic Source Mix
Search
41.3%
Direct
50.5%
Referral
6.1%
Social
1.2%
Paid
0.7%

Headcount Trend

Current headcount: ~13.3K
RWS Group logo

ABM Campaign Strategist - Train AI

RWS Group · USA · Remote