Wellness Content Strategist

Chicago, IL (On-site)

$65K/yr – $75K/yrMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive content research, topic development, and programming for Rate’s wellness and financial lifestyle app.

  • Own content research, topic development, and programming for Rate App experiences
  • Must-have: 3–6 years in content strategy, digital media, wellness programming
  • Standout: Experience coordinating expert contributors and cross-team programming

Job Description

Responsibilities

  • Content Research & Topic Development
  • Research emerging topics across: Financial wellness; Personal wellness; Mindfulness and mental health; Lifestyle and personal development
  • Assist in developing content topics and programming for the Rate App, including: Financial wellness journeys; Life moment topics (home buying, financial stress, career growth); Wellness resets and mindset content
  • Content Programming Support
  • Help organize content into structured categories and experiences that are easy for users to navigate, including: Expert-led educational segments; Thematic video series; Topic-based content collections; Wellness and financial lifestyle programming
  • Expert Talent Scouting
  • Identify and help recruit subject matter experts across relevant areas; Support outreach, vetting, and coordination of expert contributors
  • Programming Coordination
  • Collaborate across teams to ensure content is organized clearly and aligned with the overall user experience, including: Content production team; Instructors and expert contributors; Internal product and marketing teams
  • Content Insights & Optimization
  • Monitor engagement with content to help identify: High-performing topics; Emerging user interests; Opportunities to expand programming; Provide recommendations for evolving the content library

Requirements

  • 3–6 years of experience in content strategy, digital media, wellness programming, or similar roles
  • Strong understanding of wellness, lifestyle, or educational content
  • Experience working with creators, instructors, or expert contributors
  • Strong research, communication, and organizational skills
  • Experience in one or more of the following areas: Wellness platforms; Fitness or mindfulness programming; Financial education content; Consumer mobile apps; Digital media production

Benefits

  • The company offers a comprehensive benefits program to eligible employees, including eligibility to participate in a company-sponsored 401(k); vacation benefits; eligibility for medical, dental, vision, and prescription drug benefits; flexible benefits (e.g., healthcare and/or dependent day care flexible spending accounts); life insurance and death benefits; critical care insurance; personal accidental insurance; commuter benefits; pet insurance; certain time off and leave of absence benefits; well-being benefits (e.g., employee assistance program); and other supplemental benefits (e.g. legal planning assistance; identity theft protection; pet insurance; wellness resources). Please click this link to learn more about our benefit offerings for Washington State: https://www.rate.com/careers/open-positions/disclosures.
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Rate

3.4 Glassdoor

The mortgage and finance company that can get you approved in as little as one day. NMLS ID: 2611Operating as Guaranteed Rate, Inc. in New York.Guaranteed Rate, Inc. D/B/A Rate; NMLS #2611; For licensing information visit www.nmlsconsumeraccess.orgwww.rate.com/licensing • AZ: Arizona Mortgage Banker License #0907078 • CA: Licensed by the Department of Financial Protection and Innovation under the California Residential Mortgage Lending Act • GA: Residential Mortgage Licensee #20973 • NJ: Licensed by the N.J. Department of Banking and Insurance • NY: Licensed Mortgage Banker - NYS Department of Financial Services, 750 Lexington Ave. Suite 2010, New York, New York 10022, Licensed Mortgage Banker - NYS Department of Financial Services, 750 Lexington Ave. Suite 2010, New York, New York 10022. Doing business in New York as Guaranteed Rate, Inc. • RI: Rhode Island Licensed Lender • TX: www.rate.com/texas-consumers-how-to-file-complaint. CO: Regulated by the Division of Real Estate. Licensed by the New Hampshire Banking Department. OR: Licensed and Regulated by the Department of Consumer and Business Services Licensed by the Pennsylvania Department of Banking and Securities.

Founded in 2000
Chicago, Illinois, USA
5.3K employees (258 in marketing)
68% recommend to a friend

Traffic Signals

Monthly Visitors
491.2K
Monthly Google Ads Budget
$849.1K
Traffic Source Mix
Search
25.2%
Direct
63.7%
Referral
9.5%
Social
0.3%
Paid
1.1%

Headcount Trend

Current headcount: ~5.3K

Marketing Team

Marketing Team Size
223 (4% of company)
Median Career Experience
12 years
Median Tenure
4.6 years

Funding

Last Raise
Private Equity, 8 years ago

Funding History

  • Dec 2017
    Private Equity

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