Website Content Coordinator

Bedford, TX (On-site)

Salary Not AvailableEntry Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive multi-brand website content operations and governance, coordinating updates, workflows, and cross-functional collaboration.

  • Own end-to-end content accuracy and promo lifecycle across 9 sites.
  • Must-have: 2+ years managing digital content with a CMS and multi-stakeholder alignment.
  • Standout: Cross-team collaboration with franchisees, corporate, and marketing leadership for timely updates.

Job Description

Responsibilities

  • Ensure all content across 9 brand websites is accurate, up-to-date, visually polished, and aligned with brand standards.
  • Manage the deployment and lifecycle of promotions, offers, and other limited-time content, including reviewing incoming briefs from marketing teams for completeness and timeliness.
  • Administer access and permissions across key platforms including Facebook Business Manager, Google Business Profile, Soci, WordPress, and others; approving, denying, or escalating requests based on established criteria.
  • Serve as the primary owner of Zendesk tickets related to website content and functionality, triaging and resolving issues efficiently while keeping stakeholders informed.
  • Partner with franchisees, corporate teams, and marketing leadership to gather requirements, troubleshoot issues, and deliver timely content updates.
  • Contribute to the overall strategy and direction of website content management, identifying opportunities to improve consistency, efficiency, and user experience across brands.
  • Create and maintain clear documentation of systems, workflows, and standard operating procedures.
  • Build and refine sustainable processes that reduce manual effort across the team.
  • Monitor websites proactively for broken links, outdated content, and other issues--resolving them before they're reported.
  • Take on ad hoc projects and stretch opportunities as they arise.

Requirements

  • 2+ years of professional experience in a role that involved managing digital content, websites, or working across multiple stakeholders (marketing coordinator, digital marketing, content ops, or similar).
  • Hands-on familiarity with WordPress (or a comparable CMS with confidence you can pick up WordPress quickly).
  • Strong organizational skills and a genuinely systematic approach to work: you naturally think in terms of workflows, checklists, and documentation.
  • Comfort and curiosity with technology: you enjoy figuring out how unfamiliar tools work and aren't afraid to click around until you understand them.
  • Good judgment about when to push through on your own and when to ask for help or clarification.
  • Clear written communication and the ability to work professionally with franchisees, vendors, and internal stakeholders.
  • Bachelor's degree preferred but not required; relevant experience carries equal weight.

Preferred

  • Experience with Google Analytics, Google Search Console, or similar web analytics platforms.
  • Working knowledge of SEO fundamentals.
  • Familiarity with HTML, CSS, and/or JavaScript.
  • Awareness of web accessibility standards (WCAG).
  • Experience with Zendesk or similar ticketing systems.
  • Exposure to Facebook Business Manager, Google Business Profile, Soci, or other social/local listing platforms.

Benefits

  • Paid bi-weekly
  • Company Paid Holidays
  • Flexible Paid Time Off
  • Paid Parental Leave
  • Multiple health care insurance plans that cover medical, dental, prescription, vision, and employer HSA contributions
  • Competitive 401(k) Program with employer matching contributions
  • Daily dress code of "business casual"
  • A positive work environment
  • And much, much more
Unleashed Brands logo

Unleashed Brands

Unleashed Brands is a franchise growth accelerator supporting growth-oriented brands geared at furthering child and adolescent development in three core areas – Learning (Science, Technology, Engineering, Arts and Mathematics), Playing (Celebrating, Escaping, and Connecting) and Growing (Music & Arts, Martial Arts, Swimming, Sports).

Founded in 2021
Bedford, Texas, USA
169 employees (26 in marketing)

Traffic Signals

Monthly Visitors
838.3K
Traffic Source Mix
Search
11%
Direct
45.1%
Referral
43%
Social
0.4%
Paid
0.4%

Headcount Trend

Current headcount: ~169

Marketing Team

Marketing Team Size
23 (14% of company)

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