Web and Digital Content Coordinator at Tennessee Board of Regents (TBR) | Dyersburg, TN | $34K/yr – $46K/yr

Tennessee Board of Regents (TBR)

Web and Digital Content Coordinator

Dyersburg, TN (On-site)

$34K/yr – $46K/yrMid Level2+ years expFull time

Posted 5 months ago

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Job Summary

A Web and Digital Content Coordinator role focusing on social media management, editorial support, content development, and website accessibility. The role emphasizes collaboration across departments to create on-brand digital content and ensure accessible, optimized online experiences. It also highlights responsibilities in project coordination and event promotion.

Job Description

Responsibilities

Social Media Management: Develop and execute a comprehensive social media strategy to increase engagement and community presence.
Social Media Management: Create, curate, and schedule compelling content across all social media platforms.
Social Media Management: Monitor, analyze, and report on social media performance metrics to inform future strategies.
Editorial: Proofreads all Marketing and Public Relations materials.
Editorial: Assist with writing and proofreading press releases for media outlets.
Content Development And Brand Marketing: Collaborate with internal departments to produce engaging digital content that aligns with the college’s brand voice and goals.
Content Development And Brand Marketing: Assist in the development and execution of brand marketing campaigns that enhance college visibility and attract students.
Content Development And Brand Marketing: Write, edit, and proofread content for various platforms, ensuring clarity, consistency, and adherence to branding guidelines.
Content Development And Brand Marketing: Create reels, videos for social media platforms, and website content.
Content Development And Brand Marketing: Provide coverage of college events and take photographs as requested.

Requirements

Knowledge of Adobe Creative Suite software, Photoshop, Flash, Dreamweaver, InDesign, Illustrator, as well as other content production software.
Experience with and proficient knowledge of digital and social media marketing. This includes, but is not limited to, Facebook, X, YouTube, Instagram, LinkedIn, and Snapchat.
Previous knowledge of website management software such as Presto Sports, Drupal, WordPress, or other similar platforms.
Demonstrated effectiveness in communication skills required.
Excellent writing, grammar, and spelling skills.
Computer skills in Microsoft Office, including Word, PowerPoint, and Excel.

Preferred

A strong background in graphic design and experience in website management is highly preferred.

Benefits

Vacation and Sick Leave
14 paid holidays
Medical, dental, vision and life insurance
Retirement plans
Optional 401K and 403B Deferred Compensation Plans
Educational benefits for the employee and their spouse and dependents
State Employee Discount Program with over 900 merchants

Tennessee Board of Regents (TBR)

TBR - The College System of Tennessee is the state’s largest public higher education system, with 13 community colleges, 23 colleges of applied technology (TCATs) and the online TN eCampus serving approximately 170,000 students. The system is governed by the Tennessee Board of Regents.

Founded in 1972

Nashville, Tennessee, USA

311 employees (12 in marketing)

www.tbr.edu