VP, Social Media

Stamford, CT (Unknown)

$190K/yr – $317K/yrSenior Level15+ years expFull time

Posted 1 month ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the social strategy and leadership for Spectrum across multiple brands and channels, aligning content, creators, and paid media to measurable business outcomes.

  • Social Vision & Ownership: Define a unified social direction across verticals and drive culture-leading positioning.
  • Integrated Strategy: Build connected, full-funnel programs with clear metrics linking investment to awareness, acquisition, retention, and efficiency.

Job Description

  • Define and lead Spectrum’s social vision across all business verticals, positioning the brand as a cultural and category leader.
  • Build integrated social strategies and measurement frameworks that connect investment to full-funnel business outcomes, including awareness, affinity, acquisition, retention, and efficiency.
  • Set performance goals tied to business KPIs, lead executive reviews, and provide forward-looking strategic recommendations based on trends, platform shifts, and audience behavior.
  • Build, scale, and develop a high-performing social organization across strategy, creative, community, influencer, and channel operations, while fostering a culture of accountability, innovation, and excellence.
  • Partner closely with executive operational leadership, overseeing social-first storytelling, scalable content ecosystems, and brand voice across proactive and reactive engagement, ensuring content is platform-native, high quality, and aligned to brand standards.
  • Lead influencer, creator, paid social, and agency partner strategy to maximize cultural relevance, advocacy, and business impact, while integrating social with sponsorships, media, attribution, targeting, and performance marketing.
  • Drive company-wide executive social council and oversee cross-functional working groups. Lead integrated acquisition strategies including drive-online, drive-to-store and drive-to-call initiatives.
  • Bachelor\'s Degree required; advanced degree a plus in related field
  • Marketing experience - 15+
  • Social Media experience – 15+
  • Leadership Experience - 10+
  • Must have experience managing outsourced agencies, vendors and distributed teams.
  • Progressive leadership in social media, brand strategy, or integrated marketing—with significant time spent operating at or near the enterprise level
  • Proven track record of building and leading large, cross-functional social organizations within major consumer brands, telecommunications, technology, or entertainment companies
  • Expertise on the impact of social on AI Search / AEO
  • Deep command of owned, earned, and paid social—not just as a practitioner, but as a strategist who connects social investment to business outcomes
  • Sophisticated fluency in social analytics, attribution, and audience intelligence; you make decisions with data and articulate them with clarity
  • Combines creative instinct with analytical discipline and the operational authority to lead a complex organization. Should be as comfortable shaping a brand narrative as they are digging into attribution data or presenting a quarterly business review to the C-suite.
  • Sets the vision, builds the systems, and holds the standard—understands that social is no longer a channel but a strategic asset, and has depth of experience
  • Here, our employees don’t just have jobs, they're building careers. That’s why we offer a comprehensive pay and benefits package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.
Spectrum logo

Spectrum

Spectrum is a suite of advanced communications services offered by Charter Communications, Inc. (NASDAQ:CHTR), a leading broadband connectivity company available to more than 57 million homes and small to large businesses across 41 states. Founded in 1993, Charter has evolved from providing cable TV to streaming, and from high-speed Internet to a converged broadband, WiFi and mobile experience. Over the Spectrum Fiber Broadband Network and supported by our 100% U.S.-based employees, the Company offers Seamless Connectivity and Entertainment with Spectrum Internet®, Mobile, TV and Voice products. More information can be found at corporate.charter.com.

Founded in 1993
Stamford, Connecticut, USA
91K employees (4,675 in marketing)

Traffic Signals

Monthly Visitors
14.7M
Monthly Google Ads Budget
$6.4M
Traffic Source Mix
Search
40.1%
Direct
40%
Referral
15.8%
Social
1.2%
Paid
2.7%

Headcount Trend

Current headcount: ~90.7K

Marketing Team

Marketing Team Size
2,951 (3% of company)
Median Career Experience
13 years
Median Tenure
4.2 years
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$11.4M
Last Raise
$11.4M
Grant, 3 years ago

Funding History

  • Sep 2023
    Grant • $11.4M
  • Jan 1992
    Series Unknown

Recent News