Responsibilities

• Own and evolve the Retail Media DSP & Programmatic Commerce vision, strategy, and operating model across Havas Market
• Develop and present client strategies to meet their eCommerce needs
• Engage the right resources to develop a robust strategy, and then to execute upon it
• Help tell the Market story in new business pitches
• Influence and contribute to product roadmaps, beta testing, and partner integrations
• Partner with analytics, data science, and performance teams to advance measurement, AMC/clean room strategy, audience design, and incrementality frameworks
• Engage and leverage partners (whether they’re service providers, tech, or media partners)
• Develop POVs, is a Thought Leader, and will participate in panels and speaking engagements

Requirements

• Bachelor’s Degree (MBA preferred)
• Deep understanding of key retailers (Amazon, Walmart, Instacart, Roundel/Target, etc) products and services including advertising and retail
• Expert-level understanding of Retail Media Networks and DSP platforms, including Amazon DSP, Walmart DSP (TTD), Roundel, Instacart, and similar ecosystems
• Ability to identify new areas of retail opportunities beyond current organization thinking
• Ability to establish positioning strategy for retail media products and methodologies
• Is responsible for consistent management and process, knowledge exchange and final product delivery
• Knowledgable on eRetail tools & solutions across the Commerce industry
• Experienced in contributing to product roadmaps, development new processes and methodologies
• Is comfortable partnering and collaborating with clients (agencies, marketers and sales/trade teams)
• Understanding of the eRetail approach fits into broader media and marketing plans
• Ability to articulate eCommerce and Retail Media complexity – and our solutions - in simple ways
• Excellent presentation skills, including advanced Powerpoint/Keynote
• Up to date with all news and innovation within the sector

Preferred

• Thrives in an entrepreneurial environment
• Is a strong collaborator
• Is a team leader
• Is passionate in life (inside and outside of work)