Responsibilities

• Set and lead the North America Wet Dog portfolio 5-year integrated value creation plan, defining the growth strategy and building blocks across brands and growth platforms in alignment with enterprise and global priorities
• Lead the transformation of the Wet Dog business to accelerate growth, strengthening brand equity, scaling connected commerce, and unlocking new growth platforms
• Translate global portfolio, brand, and innovation strategies into integrated North America plans with clear accountability, execution requirements, and measurable outcomes
• Shape global priorities as the North America representative on the Cesar Global Brand Board, ensuring alignment to regional growth needs and long term brand equity development while providing clarity to clear execution requirements, accountability, and performance measures.
• Drive holistic, digitally led demand creation strategies to build consumer demand and win in an omnichannel environment
• Lead and orchestrate high performing cross-functional Portfolio Growth Teams, including strategic prioritization of resource allocation against growth priorities, business continuity needs, and value leadership.
• Sponsor and evolve the Wet Dog operating model, governance, and ways of working to improve speed, decision quality, and execution consistency
• Build, lead, and develop a high performing leadership team, with a focus on talent development, capability building, and long term succession for critical marketing roles
• Serve as a functional capability leader within Marketing, strengthening strategic brand and category leadership skills and contributing to the North America Marketing talent pipeline through coaching, standards, and enterprise learning priorities.
• Build, lead, and develop a high‑performing Wet Dog leadership team, fostering strong cross‑functional alignment, execution discipline, and talent capability.

Requirements

• 15+ years of commercial leadership experience, with a strong foundation in brand building and consumer led marketing, including 8 plus years leading digital and connected commerce growth within portfolio, category, or brand leadership roles in global or regional CPG, retail, or tech companies
• Proven track record of delivering transformational business results, particularly in omnichannel and ecommerce driven environments
• Strategic, forward looking thinker with strong curiosity for emerging business models, capabilities, and trends
• Strong general management mindset with experience setting business strategy and navigating complex trade offs across growth, profitability, and investment
• Experience leading large, complex, and matrixed organizations, including globally distributed teams
• Inspirational and enterprise level leader with the ability to influence senior stakeholders and mobilize cross functional teams to deliver results

Benefits

• Work with diverse and talented Associates, all guided by the Five Principles.
• Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
• A strong focus on learning and development support from day one, including access to our in-house Mars University.