VP, Paid Social

Palmetto, GA (Hybrid)

Salary Not AvailableSenior Level8+ years expContract

Posted 7 weeks ago

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Job Summary

Own paid social leadership across planning, optimization, and cross-functional advocacy with a global scope.

  • Growth/Channel Ownership: Lead strategy, planning, and reporting across all major paid social platforms.
  • Cross-Functional Leadership: Partner with social managers and internal teams to optimize campaigns and share best practices.
  • Team & SME: Mentor Associates, represent paid social in cross-functional discussions, and push adoption of new approaches.

Job Description

Responsibilities

  • Lead paid social planning and reporting across all major social platforms
  • Develop and refine campaign strategies and optimization recommendations in partnership with social media managers and internal stakeholders
  • Manage and mentor a team of Associates and Senior Associates
  • Serve as the internal subject matter expert on paid social best practices, representing the channel in cross-functional conversations about new approaches and business objectives
  • Collaborate with global teams and stakeholders across functions, bringing strong relationship management to every engagement

Requirements

  • 8+ years of experience in paid social, with demonstrated expertise across the major platforms
  • Senior-level experience managing and developing teams
  • Able to operate with a high degree of autonomy from the start — this team needs a self-starter who can assess the landscape quickly and get to work
  • A strategic thinker who can also roll up their sleeves — recent, hands-on platform experience is essential
  • Strong communication and stakeholder management skills, including experience working cross-functionally and in global environments
  • Experience in financial services is a plus

Preferred

  • Experience working with global environments
We Are Rosie logo

We Are Rosie

We Are Rosie casts exceptional marketers to solve real brand challenges—without retainers, unnecessary layers, or wasted time. We activate our flexible model and 35,000-strong community of experts to tailor every solution to your brand and your brief. Trusted by 225+ of the world’s most ambitious brands, including 15 Fortune 100s, we’re leading an industry revolution for marketers and brands who deserve better.

Founded in 2018
Atlanta, Georgia, USA
89 employees (22 in marketing)

Traffic Signals

Monthly Visitors
13.5K
Traffic Source Mix
Search
29.2%
Direct
56.6%
Referral
5.9%
Social
6.4%
Paid
1.7%

Headcount Trend

Current headcount: ~89

Marketing Team

Marketing Team Size
12 (13% of company)
Marketing Roles Posted (Last 30 Days)
5

Funding

Last Raise
Private Equity, 4 years ago

Funding History

  • Dec 2021
    Private Equity