Responsibilities

• Own the growth model and forecast: build bottoms-up projections, identify highest-leverage opportunities, allocate resources to maximize ROI
• Partner with executive team to set growth targets, report on performance, and align cross-functional efforts around key metrics
• Design and optimize the full-funnel growth strategy across acquisition, activation, retention, and monetization
• Product Growth Loops: Partner with Product/Eng to design and ship viral/network effects (sharing, invites, referrals, templates)
• Channel Partners: Build partner-led growth motions with measurable sourced pipeline/ARR
• Organic & Influencer: Scale repeatable content formats and creator collaboration programs that drive qualified inbound
• International Expansion: Adapt U.S. playbooks for EU/UK, LATAM, and Australia
• Build and lead a high-performing growth team (currently you +1 marketing lead)
• Establish experimentation infrastructure, dashboards, and weekly reporting rhythm
• Maintain rapid learning cadence: 2-5 experiments/week with clear measurement and scaled winners

Requirements

• 4+ years of growth experience with demonstrated results scaling a SaaS company through $10M-$20M+ ARR (Series A/B stage)
• Track record of driving measurable growth outcomes: 3x+ ARR growth, <6-month payback periods, or similar milestone achievements
• Experience building and scaling growth functions across the full funnel: acquisition, activation, retention, monetization, and referral
• Background leading growth at product-led or self-serve SaaS companies (bonus: creator tools, social platforms, or two-sided marketplaces)
• Analytical + data-literate: can dig into tracking and metrics, distill insights, and communicate clearly through data (PostHog/GA/Amplitude/Mixpanel)
• Actively uses modern AI tools to move faster and raise quality (content ideation, editing, creative iteration, analytics, automation, rapid prototyping)

Preferred

• Bonus: creator tools, social platforms, or two-sided marketplaces