VIP Lifecycle Associate, Predictions

USA (Remote)

$54K/yr – $68K/yrMid Level1+ years expFull time

Posted 3 days ago

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Job Summary

Own and nurture relationships with high-potential customers, evaluate VIP program fit, and help shape engagement and onboarding strategies while supporting new state product launches.

  • Build multi-channel outreach and authentic relationships with target customers.
  • Qualify customers for the VIP program and translate feedback into onboarding improvements to support state launches.

Job Description

Responsibilities

  • Engage with high-potential customers through a variety of communication channels while creating strong, authentic relationships.
  • Effectively evaluate a customer's potential for placement in the DraftKings VIP Program.
  • Assist in developing and optimizing strategies for customer engagement and qualification.
  • Compile feedback to support improvements to the onboarding process that will continue to promote a positive customer experience.
  • Contribute to business acquisition efforts for new state product launches.

Requirements

  • Bachelor's degree in a related field and at least 1 year of experience in a client-facing role.
  • An analytical and solutions-focused mindset to achieve results for our customers.
  • Adaptability in a fast-paced, highly collaborative, and entrepreneurial environment.
  • Willingness to travel and work nights and weekends.
  • Must be able to obtain and maintain required State Gaming Licenses as well as required financial licenses.
DraftKings Inc. logo

DraftKings Inc.

3.8 Glassdoor

It's simple, we believe life is more fun when you're in on the action. For that reason, we’re committed to responsibly creating the world’s favorite games and betting experiences.At DraftKings, The Crown Is Yours. We are driven by the thrill of the future and the pull of possibility. As an original, continuous gamechanger, we’re shaping the present and future of sports entertainment and digital experiences, leading the way into new markets with new products, and providing the ultimate experience to our customers. Here, we believe in the power and impact that comes from innovation, collaboration, and a winning culture. We’re a strong and dedicated global team of 4,000+ teammates driven to achieve great things. From your very first day, you’ll be part of an amazing culture that welcomes your ideas, champions your growth, and values you for you. Ready to own what’s next?

Founded in 2012
Boston, Massachusetts, USA
5.6K employees (610 in marketing)
73% recommend to a friend
84% CEO approval

Traffic Signals

Monthly Visitors
20.2M
Monthly Google Ads Budget
$1.2M
Traffic Source Mix
Search
21.5%
Direct
72.4%
Referral
4.4%
Social
1.5%
Paid
0.2%

Headcount Trend

Current headcount: ~5.6K

Marketing Team

Marketing Team Size
366 (7% of company)
Median Career Experience
9 years
Median Tenure
4.6 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$1.6B
Last Raise
$600M
Post IPO Debt, 1 years ago

Funding History

  • Mar 2025
    Post IPO Debt • $600M
  • Jun 2024
    Post IPO Equity • $324M
  • Sep 2020
    Post IPO Equity

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