Vice President Marketing

USA (Hybrid)

Salary Not AvailableSenior Level20+ years expFull time

Posted 4 months ago

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Job Summary

Drive global fintech marketing leadership for AI-powered solutions and platform-based offerings, aligning growth, brand, and demand across markets.

  • Own global marketing strategy, demand generation, and GTM for AI fintech products.
  • Must-have: 20+ years in fintech/AI marketing leadership.
  • Standout: Global expansion, cross-border campaigns, and ecosystem partnerships.

Job Description

Responsibilities

  • Marketing Leadership & Brand Strategy: Lead and oversee Innovative AI’s global marketing strategy, ensuring alignment with corporate vision, AI-driven positioning, and growth objectives.
  • Define and strengthen Innovative AI’s brand identity as a leading AI-powered fintech and intelligent financial platform provider.
  • Develop consistent messaging across AI solutions, data platforms, and financial advisory offerings for institutional audiences.
  • Ensure marketing initiatives reinforce credibility, trust, and technological leadership in global financial and AI ecosystems.
  • Go-To-Market Strategy & Demand Generation: Design and execute integrated go-to-market strategies supporting AI products, data solutions, and new market initiatives.
  • Lead demand generation, client acquisition, and pipeline development in partnership with sales, product, and executive leadership.
  • Develop institutional marketing frameworks targeting banks, asset managers, fintechs, hedge funds, and enterprise clients.
  • Optimize client journey, digital engagement, and conversion strategies across multi-channel environments.
  • Market Intelligence & Thought Leadership: Position Innovative AI as a leading voice in AI-driven finance, intelligent automation, and data-enabled capital markets strategy.
  • Oversee the development of high-impact content, proprietary research, AI insights, and executive-level publications.
  • Drive visibility through global conferences, AI and fintech forums, media engagement, and strategic alliances.
  • Translate complex AI models, data insights, and financial intelligence into clear, compelling narratives for decision-makers.

Requirements

  • 20+ years of progressive experience in marketing leadership within fintech, artificial intelligence, data platforms, capital markets, or technology-driven organizations.
  • Proven success in building and scaling global marketing functions in high-growth, innovation-led environments.
  • Strong understanding of AI technologies, data analytics, financial markets, and platform-based business models.
  • Demonstrated expertise in brand strategy, go-to-market execution, product marketing, and demand generation.
  • Exceptional executive communication, storytelling, and stakeholder management capabilities.
  • Bachelor’s degree in Marketing, Business, Finance, Engineering, or related field required; MBA or advanced degree preferred.

Benefits

  • Competitive executive compensation with performance-based incentives.
  • Eligibility for equity participation and long-term incentive programs.
  • Comprehensive health, insurance, and retirement benefits.
  • Hybrid work model with Los Angeles headquarters.
  • Opportunities to represent Innovative AI at global AI, fintech, and financial industry forums.
Innovative AI logo

Innovative AI

"Innovative AI is a leading technology firm committed to reshaping the future through advanced Artificial Intelligence solutions. We specialize in providing comprehensive AI services to businesses of all sizes across many sectors. Our highly skilled team designs intelligent systems tailored to your unique requirements, leveraging the power of data-driven insights to optimize operations, enhance decision-making, and create new growth opportunities. At Innovative AI, we believe in turning challenges into opportunities through smart technology, and we are dedicated to helping our clients stay at the forefront of their industries. With us, you are not just embracing the future but shaping it."

Founded in 2020
Brisbane City, Queensland, AUS
6 employees (2 in marketing)

Traffic Signals

Monthly Visitors
83
Traffic Source Mix
Search
32%
Direct
42.1%
Referral
12.6%
Social
10.1%
Paid
2%

Headcount Trend

Current headcount: ~7

Marketing Team

Marketing Team Size
1 (17% of company)