Vice President, Growth Marketing

Chicago, IL (Hybrid)

$225K/yr – $300K/yrSenior Level10+ years expFull time

Posted 4 months ago

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Job Summary

Drive Euromonitors global marketing and communications strategy to align with commercial priorities and own revenue‑driving demand across lifecycle.

  • Own global marketing strategy, GTM across products, and demand generation tied to revenue.
  • Must-have: 10+ years of senior global marketing leadership in global, matrixed environments.
  • Standout: Experience leading brand refresh, AI-enabled marketing, and data‑driven ROI.

Job Description

Responsibilities

  • A revenue‑driving marketing strategy
  • Define and execute a global marketing and communications strategy tightly aligned to commercial priorities.
  • Own go‑to‑market strategy across products and services, with clear accountability for outcomes.
  • Build a scalable growth marketing model across the full customer lifecycle — acquisition, expansion and retention.
  • Embed rigorous performance measurement, ROI discipline and continuous optimisation.
  • Build and scale demand generation and account‑based marketing, in deep partnership with Sales.
  • Own product marketing: positioning, messaging and adoption.
  • Translate intent data, behavioural signals and buyer insight into dynamic Ideal Customer Profiles.
  • Take direct ownership of marketing‑sourced and marketing‑influenced pipeline and revenue contribution.
  • Represent marketing at commercial QBRs, with clear reporting on impact.

Requirements

  • 10+ years of progressive senior marketing leadership in global, matrixed environments.
  • Proven success partnering with C‑suite leaders and influencing enterprise strategy.
  • Deep expertise in growth marketing, brand leadership and data‑led optimisation.
  • Experience leading transformation, repositioning or function rebuilds.
  • Strong commercial acumen and clear accountability for revenue impact.
  • Confidence operating with ambiguity, pace and high expectations.
  • A future‑focused mindset, with hands‑on experience leveraging emerging technologies.
  • Experience in data, insight, SaaS or adjacent B2B models is highly valued; market research experience is a plus.

Nice To Have

  • A future‑focused mindset, with hands‑on experience leveraging emerging technologies.
  • Experience in data, insight, SaaS or adjacent B2B models is highly valued; market research experience is a plus.

Benefits

  • We act with integrity
  • We are curious about the world
  • We are stronger together
  • We seek to empower
  • We find strength in diversity
  • International: not only do we have a very multinational workforce in each office but we are all dealing with our 16 offices worldwide on a daily basis. With 16 offices globally there are regular opportunities for international transfer.
  • Hardworking but sociable: our staff know how to work hard but also how to enjoy themselves! We pride ourselves on creating an appropriate work-life balance, with flexible hours and regular socialising including frequent after work meet ups, summer and Christmas parties and a whole range of sports and other groups to be involved with.
  • Committed to making a difference: We think that people are looking for something worthwhile in a company beyond the workplace. Our extensive Corporate Social Responsibility Programme gives each member of staff two volunteering days a year in addition to holidays. It sees us reaching out into the local community with our mentoring, group volunteering, and fundraising initiatives as well as supporting international charities through our website sales, matching staff sponsorship fundraising, and carbon offsetting all our flights, amongst many other activities.
  • Excellent benefits: we offer highly competitive salaries, healthcare insurance, food vouchers, saving fund, plus generous holiday allowances and in many offices a Core Hours policy allowing flexible start and finish times to each day.
  • Opportunities to grow: we offer extensive training and development opportunities at all levels. The vast majority of our managers and directors have been promoted from within and many have moved across departments as well as upwards. We pride ourselves on identifying and rewarding talent.
Euromonitor International logo

Euromonitor International

3.8 Glassdoor

Euromonitor International leads the world in data analytics and research into markets, industries, economies and consumers. We provide truly global insight and data on thousands of products and services; we are the first destination for organisations seeking growth. With our guidance, you can make bold, strategic decisions with confidence.

Founded in 1972
London, England, GBR
2.1K employees (264 in marketing)
79% recommend to a friend
73% CEO approval

Traffic Signals

Monthly Visitors
459.3K
Monthly Google Ads Budget
$2.8K
Traffic Source Mix
Search
50%
Direct
38.4%
Referral
9%
Social
1.5%
Paid
0.9%

Headcount Trend

Current headcount: ~2.1K

Marketing Team

Marketing Team Size
257 (12% of company)

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