Vice President - Go-to-Market Product Strategy - Domestic Payments

Jersey City, NJ (On-site)

$123K/yr – $201K/yrSenior Level5+ years expFull time

Posted 6 weeks ago

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Job Summary

Own product marketing collateral strategy and cross-functional launch playbooks for target segments; align with Product, Sales, Commercialization and Legal; inform product improvements through market and client behavior research.

  • Owns collateral tailoring and launches across segments and use cases.
  • Cross-functional collaboration with Product, Sales, Commercialization and Legal to commercialize features.
  • Market research and competitive analysis to drive product improvements and go-to-market plans.

Job Description

  • Develop a strong understanding of our products and value-added services to effectively tailor internal and client-facing product marketing collateral to specific client segments and use cases
  • Build and maintain working relationships with stakeholders across distinct functions including Product, Sales, Commercialization and Legal
  • Collaborate with Product Managers and cross-functional teams to develop and implement strategies for new product launches and expansions
  • Perform market research and conduct analysis to evaluate market trends, competitor pricing strategies, and client behavior to recommend product improvements
  • Partner with Product Managers to develop internal and client-facing product marketing collateral

Marketing Team

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