TokenShares AI™

Vice President Global Marketing

USA (Hybrid)

Salary Not AvailableSenior Level20+ years expFull time

Posted 4 months ago

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Job Summary

Drive TokenShares AI™’s global marketing and brand leadership to accelerate institutional adoption of AI-driven fintech solutions.

  • Must-have: 20+ years of global fintech/AI marketing leadership with scale and stakeholder management.
  • Standout: Proven ability to translate AI and digital asset trends into institutional narratives and executive thought leadership.
  • Standout: Experience building multi-region GTM with partnerships and cross-functional alignment.

Job Description

Responsibilities

  • Lead and oversee TokenShares AI™’s global marketing strategy, ensuring alignment with corporate vision, market positioning, and growth objectives.
  • Define and strengthen TokenShares AI™’s brand identity as a leading AI-driven fintech and digital financial solutions platform.
  • Develop consistent messaging across AI-powered solutions, financial products, platform capabilities, and advisory services for institutional and enterprise audiences.
  • Ensure marketing initiatives reinforce credibility, innovation, trust, and long-term brand value across financial and technology ecosystems.
  • Design and execute integrated go-to-market strategies supporting TokenShares AI™’s AI-driven financial products, digital platforms, and new market initiatives.
  • Lead demand generation, client acquisition, and pipeline development in partnership with sales, product, and executive leadership.
  • Develop institutional marketing frameworks targeting asset managers, hedge funds, family offices, fintech platforms, digital asset enterprises, banks, and enterprise clients.
  • Optimize client journeys, engagement touchpoints, and conversion strategies across digital, relationship-driven, and partnership-led channels.
  • Position TokenShares AI™ as a leading voice in AI-driven finance, tokenized intelligence, digital financial infrastructure, and next-generation market strategy.
  • Oversee development of high-impact content, market insights, research reports, executive commentary, and institutional thought leadership materials.
  • Drive visibility through global fintech forums, AI conferences, capital markets events, media engagement, and strategic ecosystem partnerships.
  • Translate complex AI models, digital asset trends, and financial data intelligence into clear, compelling narratives for institutional decision-makers.
  • Support TokenShares AI™’s expansion across the Americas and global priority markets through targeted, localized marketing strategies.
  • Build scalable marketing frameworks that support cross-border growth, institutional adoption, and international brand consistency.
  • Collaborate with regional leadership to adapt positioning based on regulatory environments, market maturity, client sophistication, and competitive dynamics.
  • Enable growth initiatives through ecosystem partnerships, co-marketing programs, and platform integration opportunities.
  • Implement marketing analytics, KPIs, and dashboards linking marketing performance to revenue, market penetration, and business outcomes.
  • Leverage AI, automation, and marketing technology to improve targeting, personalization, segmentation, and campaign efficiency.
  • Continuously optimize campaigns, channels, and messaging through experimentation, performance measurement, and data-driven refinement.
  • Align marketing investments with growth priorities, brand equity, and long-term enterprise value creation.

Requirements

  • 20+ years of progressive experience in marketing leadership within fintech, artificial intelligence, financial services, digital assets, capital markets, or technology sectors.
  • Proven success in building and scaling global marketing functions in high-growth, innovation-driven environments.
  • Strong understanding of AI applications in finance, data-driven platforms, digital financial ecosystems, and institutional client engagement models.
  • Demonstrated expertise in brand strategy, go-to-market execution, demand generation, and thought leadership development.
  • Exceptional executive communication, storytelling, and stakeholder engagement skills.
  • Bachelor’s degree in Marketing, Business, Finance, Engineering, or related field required; MBA or advanced degree preferred.

Nice To Have

  • Experience leading marketing in multi-region, cross-cultural environments.
  • Track record of thought leadership and public speaking at industry forums.

Benefits

  • Competitive executive compensation with performance-based incentives.
  • Eligibility for equity participation and long-term incentive programs.
  • Comprehensive health, insurance, and retirement benefits.
  • Flexible hybrid work model based in Los Angeles.
  • Opportunities to represent TokenShares AI™ at global fintech, AI, digital asset, and financial industry conferences.