Vice President Director, Social Creative

New York City, NY (On-site)

$129K/yr – $207K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

Job Summary

Own the end-to-end social-first creative product, leading a multi-disciplinary team to craft culturally resonant content, guiding strategy, and developing talent.

  • Own creative direction across platforms
  • Lead multi-team collaboration with strategy, media, data, and tech
  • Mentor and grow a high-performance content creation team

Job Description

Responsibilities

  • Develop social-first creative work that earns attention, drives conversation, and delivers measurable business impact
  • Partner with a robust social strategy and intelligence team to turn cultural signals, audience data, and trend velocity into breakthrough creative
  • Lead culturally literate storytelling rooted in subcommunities, comment sections, and creator culture
  • Push brands to show up with purpose, not just presence
  • Stay ahead of algorithm shifts, platform updates, and emerging creator behaviors
  • Challenge traditional campaign models—thinking in moments, series, drops, and community-driven formats
  • Manage, mentor, and help grow a content creation and social-first creative team
  • Lead teams’ conceptual and strategic thinking across multiple platforms
  • Build relationships with agency capabilities including strategy, media, data and analytics and tech
  • Appreciate and advocate for craft across capabilities, including production and tech

Requirements

  • Four-year degree and 5-7 years of experience as a creative director, with specific expertise in social media creative
  • You have managed and scaled teams of creatives with hybrid expertise from art directors, copywriters, editors to makers and creators.
  • You're a pet lover and have experience working with animals.
  • You have a clear POV on what makes for standout creative in the social feed that you could confidently share with Fortune 500 CMOs
  • You're excited and inspired by the world of social media - the first to share among colleagues and friends the latest trends, effects, tracks, etc. on TikTok
  • You're obsessed with internet culture, the latest memes and trends, online subcultures and communities
  • You're a storyteller who can create captivating insights that range from educational to aspirational and everything in between
  • Have a skillset for and are interested in content creation on social. You have a hands-on, get it done, make cool sh*t mentality
  • You have vast experience working with creators and influencers
  • Collaborative and a team player

Benefits

  • medical coverage
  • dental
  • vision
  • disability
  • 401K
  • parential and family care leave
  • family forming assistance
  • tuition reimbursement
  • flexible time off
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Publicis Groupe

3.8 Glassdoor

Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history. Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 103,000 professionals. Website: www.publicisgroupe.com X: @PublicisGroupe Instagram: @publicisgroupe YouTube: http://www.youtube.com/publicisgroupe Facebook: http://www.facebook.com/publicisgroupe

Founded in 1926
Paris, Ile de France, FR
34K employees (11,817 in marketing)
75% recommend to a friend
84% CEO approval

Salaries

Posted range

$129K/yr – $207K/yr

Taken straight from the job posting.

See all Publicis Groupe salaries

Funding

Total Funding
$1.4B
Last Raise
$1.4B
Post IPO Debt, 10 months ago

Funding History

  • Jun 2025
    Post IPO Debt • $1.4B

Traffic Signals

Monthly Visitors
526.1K
Traffic Source Mix
Search
33.4%
Direct
38.4%
Referral
11.8%
Social
15.8%
Paid
0.4%

Headcount Trend

Current headcount: ~40.2K

Recent News

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Vice President Director, Social Creative

Publicis Groupe · New York City, NY · On-site