Vice President, Consumer Home and Lifestyle

New York, USA (Hybrid)

$115K/yr – $150K/yrDirector/ExecutiveFull time

Posted 5 months ago

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Job Summary

Drive strategic PR programs for consumer health brands at the VP level, with multi-account leadership, client profitability focus, and agency-wide collaboration.

  • Must-have: 8–10 years in a PR agency with supervisory experience.
  • Standout: Direct ownership of multi-account client teams and revenue opportunities.
  • Standout: Experience with consumer health/CPG/OTC launches.

Job Description

Responsibilities

  • Lead client PR programs from concept/planning through completion/evaluation
  • Develop and propose strategic, creative ideas and tactical elements for client programs; demonstrate an ability to autonomously handle these responsibilities when needed
  • Ensure that direct reports manage account teams and programs to deliver high quality results on-time and on-budget
  • Anticipate issues; recognize potential fiscal challenges and take action early to remedy them
  • Make recommendations for ways to meet client needs; demonstrate an expertise and understanding of the clients’ marketplace and business
  • Serve as a representative of the client and agency on-site at client events
  • Manage account financials: develop and manage budgets, fee estimates, out-of-pocket expenses, team hour allocations, billing, invoicing, etc.
  • Provide analysis to clients of program results
  • Sustain accounts, minimize and limit account turnover
  • Serve as primary client contact and build/maintain strong relationships with key client personnel
  • Recognize and seek opportunities to grow client accounts; utilize relationships with clients to sell in incremental opportunities
  • Develop a vision for each account’s direction and work with team members to achieve goals
  • Take strategic risks to push accounts to the next level, in an effort to secure incremental business opportunities
  • Recognize and pursue opportunities to introduce clients to the agency’s specialized services, in an effort to secure incremental business opportunities
  • Build, lead and develop engaged and successful account teams
  • Maintain relationships with key contacts at traditional and social media outlets; leverage those relationships to obtain desired media coverage on behalf of the agency and/or clients
  • Compile presentations for new business and business renewal proposals; participate in new business and/or business renewal pitches
  • Participate in agency brainstorm sessions for client programs

Requirements

  • B.A. in Public Relations, Journalism, Communications or the like
  • Eight (8) to ten (10) years of experience in a public relations agency or similar position; three (3) or more years of supervisory experience
  • Proficiency in Microsoft Office (Word, Excel, PowerPoint)
  • Elevate Hunters strategic acumen , relevance and credibility in the consumer health, wellness and personal care space with a focus on CPG and/or OTC brands
  • Contribute to the development of services and capabilities that meet the needs of clients in the Consumer health category
  • Successful history of managing OTC brands ( or CPG) and launching consumer healthcare product

Preferred

  • a hybrid work model;
  • a “work from anywhere in the US” policy (up to four weeks a year);
  • a year-round staff training and development curriculum; and
  • a staff-led Action Group dedicated to DEI excellence in the agency and industry (read our DEI statement here: https://hunterpr.com/dei/)
  • competitive health and dental insurance plans, a 401K company match and generous PTO
  • Bring Your Parents (And Kids) to Work Days
  • regular volunteer Days of Service
  • mid-day Cupcakes and Cocktails mixers
  • epic Halloween and holiday parties

Benefits

  • In order to comply with equal pay and salary transparency laws in various locations, the Company believes the target range of base compensation for this role is $115K- $150K. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location.
Hunter logo

Hunter

HUNTER is an award-winning, integrated marketing communications firm with offices in New York, Los Angeles, Chicago, and London and partnerships that extend our reach globally. Our 300+ person firm, recently bolstered by combining forces with KWT Global, employs a powerful blend of marketing solutions for corporate and consumer clients including public relations, social and digital media, experiential marketing, influencer and talent relations, multicultural outreach, and content creation and distribution across all platforms to earn attention and drive positive reputation for some of the world’s best known and most beloved companies and brands. Founded in 1989, HUNTER proudly serves a broad range of consumer and corporate communications needs across the food + beverage, wine + spirits, technology, fashion + lifestyle, home, travel + hospitality, health, beauty, financial and professional services, and education sectors. Our motto is “We Earn It,” and at HUNTER we focus on doing so in three key areas: earning attention, earning client relationships, and earning staff dedication. Our creative approach, client service orientation, and values-driven culture have led to one of the longest average staff tenures and most enduring client relationships in the business including TABASCO® Pepper Sauce, our first client over 36 years ago and still a client today. For more information, please visit:hunterpr.comwww.facebook.com/HunterPRinstagram.com/HunterPRNYFor job and internship opportunities, please visit: www.hunterpr.com

Founded in 1989
New York, New York, USA
1K employees (113 in marketing)

Traffic Signals

Monthly Visitors
6.3K
Traffic Source Mix
Search
35%
Direct
50.1%
Referral
6.5%
Social
7.3%
Paid
1.1%

Headcount Trend

Current headcount: ~1K

Marketing Team

Marketing Team Size
80 (8% of company)
Median Career Experience
13 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
20