Vice President, Commerce Media

Chicago, IL (Hybrid)

$160K/yr – $229K/yrSenior Level12+ years expFull time

Posted 5 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the centralized Commerce Media footprint for cross-retailer play, turning client conversations into standardized strategies and growth opportunities.

  • Own the client relationship as the single point of contact for Digital Commerce, driving consistency and actionable insights across retailers.
  • Shape strategy with agency teams, lead JBP negotiations, identify cross-retailer learnings, and push for standardized deliverables.
  • Proactively expand revenue and profitability while managing budgets and developing annual growth plans.

Job Description

Responsibilities

  • Serve as the owner and single point of contact to the client’s central Digital Commerce team for all cross-retailer Commerce Media requests, updates, presentations, recaps/reports, education and thought leadership.
  • Provide thought leadership, impacting/contributing to client’s way of doing business on an ongoing basis
  • Act as a change agent/impact player from both an internal and external perspective – contributing to both client and Mars United Commerce's performance
  • Work with the agency’s retailer-specific Commerce Media and broader media buying teams to provide centralized support for strategy, planning, JBP negotiations, etc.; identify trends and key learnings across retailers; and drive consistency and standards across deliverables.
  • Be the liaison to the client’s National Media team and agency and collaborate on strategies to strengthen connectivity and minimize duplication across Above the Line and Retail Media campaigns.
  • Expand assigned business through identification of emerging opportunities and securing of incremental revenue and/or acquisition of new business
  • Manage client budgets, ensuring profitability for Mars United Commerce and contributing to overall department bonus attainment
  • Develop annual business plan, setting short- and long-term strategic course for growth of assigned business

Requirements

  • Commerce Media strategy experience within an agency, Retail Media Network or CPG brand/manufacturer; 12+ years preferred, but not required.
  • Deep understanding of key components of CPG and retailer relationships, including Joint Business Planning, Top to Tops, and Channel and Category Strategies.
  • Existing experience and relationships with key Retail Media Networks and third-party Commerce Media partners.
  • Collaborative approach to teamwork and problem solving.
  • Passionate and dissatisfied with the status quo – always thinking of ways to improve and grow.
  • Dynamic personality able to effectively engage and influence a variety of audiences, including senior clients.
  • Confident presenter and clear, persuasive communicator (verbal and written) of complex data/details.
  • Strategic thinker in the development of Shopper Marketing programs and management of day-to-day business.
  • Sound decision making ability rooted in agency, client, and industry knowledge.
  • Adept at analyzing results, synthesizing data, drawing out insights & implications, and developing insightful and actionable recommendations.

Benefits

  • The Power of One starts with our people! To do powerful things, we offer powerful resources.
  • Our Best-in-class Wellness And Benefits Offerings Include
  • Paid Family Care for parents and caregivers for 12 weeks or more
  • Monetary assistance and support for Adoption, Surrogacy and Fertility
  • Monetary assistance and support for pet adoption
  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
  • Tuition Assistance
  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
  • Matching Gifts programs
  • Flexible working arrangements
  • ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
  • Business Resource Groups that support multiple affinities and alliances
  • The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
Mars United Commerce logo

Mars United Commerce

Mars UnitedSM Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday. Our worldwide capabilities coalesce into four key disciplines — Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy — that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem. These disciplines are powered by our industry-leading technology platform, Marilyn®, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results. Learn more at https://www.marsunited.com/.

Founded in 1972
Southfield, Michigan, USA
970 employees (280 in marketing)

Traffic Signals

Monthly Visitors
19.7K
Traffic Source Mix
Search
37.8%
Direct
46.2%
Referral
7.8%
Social
6.8%
Paid
1.1%

Headcount Trend

Current headcount: ~970

Marketing Team

Marketing Team Size
117 (12% of company)
Marketing Roles Posted (Last 30 Days)
11