Responsibilities

• The successful candidate will have experience and expertise in how to intersect consulting skills, data, advanced analytics and marketing strategy to drive and improve clients’ business results
• Deliver best-in-class media attribution roadmaps, including measuring video and digital multi-touch attribution
• Manage client data ingestion for advanced attribution and modeling
• Build strong relationships with internal stakeholders and groups, facilitating synergy between the Strategy and Investment functions that manage day-to-day client business
• Build and develop relationships with client business directors and brand teams, ensuring that client and overall data proposition is relevant and aligns with strategy direction
• Drive a culture of ‘always on’ data driven decision making that will institutionalize the use of consumer-driven analytics in media / marketing investment planning
• Grow product delivery and agency revenue organically by cross selling and up selling value add analytical products across client divisions, markets & categories
• Scope and direct advanced analytics projects to ensure that the deliverables are designed to answer valuable client and media team questions, and that timelines and scope are adhered to

Requirements

• The successful candidate will have experience and expertise in how to intersect consulting skills, data, advanced analytics and marketing strategy to drive and improve clients’ business results
• Deliver best-in-class media attribution roadmaps, including measuring video and digital multi-touch attribution
• Manage client data ingestion for advanced attribution and modeling
• Build strong relationships with internal stakeholders and groups, facilitating synergy between the Strategy and Investment functions that manage day-to-day client business
• Build and develop relationships with client business directors and brand teams, ensuring that client and overall data proposition is relevant and aligns with strategy direction
• Drive a culture of ‘always on’ data driven decision making that will institutionalize the use of consumer-driven analytics in media / marketing investment planning
• Grow product delivery and agency revenue organically by cross selling and up selling value add analytical products across client divisions, markets & categories
• Scope and direct advanced analytics projects to ensure that the deliverables are designed to answer valuable client and media team questions, and that timelines and scope are adhered to

Benefits

• medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.