Responsibilities

• Lead cross-functional discussions to influence stakeholders and align product marketing strategies with business objectives.
• Conduct comprehensive market research and analyze data to inform product roadmap decisions, positioning and segmentation.
• Develop and oversee marketing plans, ensuring effective communication of product value propositions.
• Collaborate with internal teams to design and deliver product training and demonstrations.
• Monitor key performance indicators to evaluate marketing effectiveness and recommend improvements.
• Manage product lifecycle activities, including new product introductions and enhancements.
• Provide clear, data-driven presentations to support decision-making and drive product adoption.

Requirements

• Option 1: Bachelor’s Degree in Marketing, Business Administration, or related field and 3 years' experience in Marketing, Business Administration, or related field.
• Option 2: 6 years' experience in Marketing, Business Administration, or related field.
• Proven expertise in market research methodologies and the ability to analyze and report on market data to inform strategic decisions.
• Strong stakeholder engagement and management skills, with experience building and maintaining effective partnerships across business units.
• Demonstrated ability to lead product marketing initiatives, including product lifecycle management and market segmentation.
• Proficiency in developing and executing marketing communications and materials aligned with key performance indicators.
• Excellent communication skills to influence leadership and present clear, data-driven narratives.
• If located in NY this role would require travel to LA once a month.

Preferred

• Masters: Business Administration

Benefits

• Health benefits include medical, vision and dental coverage.
• Financial benefits include 401(k), stock purchase and company-paid life insurance.
• Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
• Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
• You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.
• The amount you receive depends on your job classification and length of employment.
• It will meet or exceed the requirements of paid sick leave laws, where applicable.