Trade Marketing Specialist

Tempe, AZ (On-site)

Salary Not AvailableMid Level4+ years expFull time

Posted 5 months ago

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Job Summary

Drive cannabis trade and shopper marketing for Copperstate Farms and Sol Flower across wholesale and retail channels, with data-backed promo planning and cross-functional coordination.

  • Own trade and shopper marketing support across wholesale and retail channels
  • 2–4 years in trade/retail marketing with data/reporting experience
  • Cannabis or retail experience is a strong signal for role fit

Job Description

Responsibilities

  • Support execution of trade and shopper marketing initiatives across wholesale and retail channels
  • Coordinate quarterly promotional calendars and ensure timely communication to internal teams
  • Assist with pricing updates and promotional setup across channels
  • Track sell-in and sell-through performance using POS and sales data
  • Support go-to-market execution for new product launches
  • Create and update sales enablement tools, including sell sheets, pitch decks, and product education materials
  • Support wholesale trade programs and co-marketing initiatives
  • Assist with trade show preparation and sales collateral needs
  • Compile account-level performance reporting and insights
  • Coordinate in-store marketing toolkits, signage, and display materials

Requirements

  • 2–4 years of experience in trade marketing, retail marketing, CPG, or related field
  • Strong organizational and project management skills
  • Comfortable working with sales data and reporting tools
  • Detail-oriented with strong communication skills
  • Ability to work cross-functionally across Sales, Retail, and Marketing
  • Cannabis or retail experience preferred

Preferred

  • Cannabis or retail experience preferred

Copperstate Farms

3.1 Glassdoor

Copperstate Farms is an Arizona-based, vertically integrated cannabis company and home to one of the largest cannabis greenhouses in North America covering 40 acres under glass and spanning 1.7 million square-feet of canopy. Established in 2016, Copperstate Farms is on a mission to build a better kind of cannabis company. We bring best practices from big agriculture, consumer packaged goods, and pharmaceutical industries to cannabis.We started operations as a greenhouse grow and processing facility. Over time, we have added a full-scale commercial kitchen, extraction lab, hydrocarbon lab, and we continue to add more capabilities. We have 50 different cannabis strains currently in production, with 50 in development. We are the top cannabis wholesaler in Arizona and one of the fastest growing brands in the market. Copperstate Farms recently launched its dispensary operations – Sol Flower. This includes a mixed-use retail concept with a public-facing café and wellness classroom in Sun City, Arizona. The classroom hosts weekly educational workshops for the canna-curious and the café offers healthful dining options for visitors and the surrounding community. A second dispensary-only Sol Flower location is based in Tempe, Arizona. Additionally, Copperstate has developed distinctive product lines to meet the needs of different patient demographics, including in-house brand Copperstate Farms, chef-inspired Good Things Coming all-natural edibles, and partnerships with award-winning DNA Genetics and Moxie concentrates. With an endless commitment to growing a vibrant and successful cannabis industry, Copperstate Farms is driving economic growth through local employment at its cultivation facility in Snowflake, Arizona and corporate headquarters in Phoenix. Learn more about how Copperstate Farms is building a better kind of cannabis company at CopperstateFarms.com as well as its dispensary website livewithsol.com.

Founded in 2016
Phoenix, Arizona, USA
147 employees (9 in marketing)
58% recommend to a friend
43% CEO approval

Traffic Signals

Monthly Visitors
5.2K
Traffic Source Mix
Search
58.2%
Direct
29.7%
Referral
3.2%
Social
8.1%
Paid
0.7%

Headcount Trend

Current headcount: ~147

Marketing Team

Marketing Team Size
6 (4% of company)
Median Career Experience
5 years
Median Tenure
2.3 years

Funding

Total Funding
$35.7M
Last Raise
Series Unknown, 8 years ago