Trade Marketing Analyst (PR & USVI)

USA (Unknown)

Salary Not AvailableMid Level2+ years exp

Posted 7 days ago

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Job Summary

Own and drive the Field Marketing agenda for PepsiCo Foods in Puerto Rico and USVI, delivering brand growth through localized initiatives, cross-functional collaboration, and alliance management between sales, operations, and agencies.

Job Description

Responsibilities

  • The Opportunity
  • Role Purpose Drive the growth of PepsiCo Foods categories through the execution of brand growth strategies in Puerto Rico and the U.S. Virgin Islands, strengthening category penetration, market share leadership, and sustainable business growth through strong local consumer connection.
  • Scope & Interaction Role based 100% in Puerto Rico, working cross‑functionally with local and regional teams and acting as a peer to the current Field Marketing team.
  • Your Impact
  • Key Responsibilities Execute the Field Marketing agenda for PepsiCo Foods brands in PR & USVI. Implement brand initiatives aligned with local insights and business objectives. Collaborate closely with Sales, Commercial, Operations, Logistics, and DX teams. Coordinate and manage BTL, creative, and media agencies at local and international levels.

Requirements

  • Profile Minimum 2 years of experience in a similar role.
  • Background in Marketing, Business Administration, or related fields preferred.
  • Project management skills desirable.
  • Critical skills: creative, flexible, influential, team‑oriented.
  • Conversational English

Preferred

  • Project management skills desirable.

Benefits

  • Opportunities to learn and develop every day through a wide range of programs.
  • Internal digital platforms that promote self-learning.
  • Development programs according to Leadership skills.
  • Specialized training according to the role.
  • Learning experiences with internal and external providers.
  • We love to celebrate success, which is why we have recognition programs for seniority, behavior, leadership, moments of life, among others.
  • Financial wellness programs that will help you reach your goals in all stages of life.
  • A flexibility program that will allow you to balance your personal and work life, adapting your working day to your lifestyle.
  • And because your family is also important to us, they can also enjoy benefits such as our Wellness Line, thousands of Agreements and Discounts, Scholarship programs for your children, Aid Plans for different moments of life, among others.
PepsiCo logo

PepsiCo

3.9 Glassdoor

PepsiCo is a playground for curious people. We invite thinkers, doers, and changemakers to champion innovation, take calculated risks, and challenge the status quo. From executives to team members on the front lines, we’re excited about the future. We take chances. Together, we dare to make the world a better place. Our associates are the magic ingredient. Each of them plays an integral role in helping create deep connections between people and our products. Think about your last group celebration: Chances are, one of our iconic brands was by your side. At PepsiCo, you’re invited to be a part of a global team of innovators who make, move, and sell these products—which are enjoyed by more than 1 billion people a day. A career at PepsiCo means working in a culture where everyone’s welcome. Here, you can dare to be yourself. No matter who you are or where you’re from, you can influence the people around you and the world at large. By showing up, you’ll have the opportunity to learn, develop and grow your skills for the future. Our supportive teams can fuel your professional goals to make a global impact on people and the planet. Join us. Dare for Better.

Founded in 1980
Purchase, New York, US
141K employees (12,526 in marketing)
75% recommend to a friend
84% CEO approval

Traffic Signals

Monthly Visitors
2.3M
Traffic Source Mix
Search
29.8%
Direct
46.5%
Referral
21.1%
Social
1.1%
Paid
1.5%

Headcount Trend

Current headcount: ~153.6K

Marketing Team

Marketing Team Size
10,817 (7% of company)
Median Career Experience
16 years
Median Tenure
10.1 years
Marketing Roles Posted (Last 30 Days)
7

Funding

Total Funding
$4B
Last Raise
$4B
Post IPO Equity, 7 months ago

Funding History

  • Sep 2025
    Post IPO Equity • $4B
  • Jun 2024
    Grant • $18K

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